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folk vs HubSpot CRM: Which CRM Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$24/mo

in CRM Software

Leads 5/9
Rating
Reviews
0
From
$0/mo

in CRM Software

The Short Answer

folk vs HubSpot CRM, in 15 seconds

Choose folk if…

  • You depend on a broad integration ecosystem

Choose HubSpot CRM if…

  • You want the lower entry price
  • You need a genuinely free plan
  • You want deeper AI and automation features
  • You have strict security & compliance needs

Head-to-Head Scorecard

How folk and HubSpot CRM score

HubSpot CRM leads on 5 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    folk
    No reviews
    HubSpot
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    folk
    0
    HubSpot
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    HubSpot CRM
    folk
    $24/mo
    HubSpot
    $0/mo
  • Free Access

    Availability of a free plan and/or free trial

    HubSpot CRM
    folk
    Free trial
    HubSpot
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    folk
    folk
    10
    HubSpot
    6
  • Features

    Number of listed product capabilities

    HubSpot CRM
    folk
    12
    HubSpot
    16
  • AI Features

    Capabilities mentioning AI, automation or ML

    HubSpot CRM
    folk
    1
    HubSpot
    3
  • Security & Compliance

    Number of listed compliance certifications

    HubSpot CRM
    folk
    2
    HubSpot
    3
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    folk
    4
    HubSpot
    4

Feature Comparison

folk vs HubSpot CRM feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

folk
HubSpot CRM
Overview
User rating
Pricing model
Per seat, subscription
FREEMIUM
Starting price
$24/mo
$0/mo
Free version
Free trial
Features
Key capabilities
Lightweight CRMContact sync and enrichmentCustomizable pipelinesBuilt-in email outreachSequences and templatesBrowser extension capture+6
Contact & company managementVisual deal pipelinesEmail tracking & templatesMeeting schedulingSales automation & sequencesLive chat & chatbots+10
AI features
AI message drafting
Sales automation & sequencesWorkflow automationBreeze AI (content & assistant)
Integrations & API
Integrations
GmailOutlookLinkedInGoogle CalendarSlackZapier+4
GmailOutlookSlackZoomMailchimpSalesforce
Public API
Platforms
Deployment
CloudSaaS
Cloud
Platforms
WebiOS
WebiOSAndroid
Mobile support
Security & Compliance
Compliance
SOC 2GDPR
SOC 2 Type IIGDPRISO 27001
Vendor
Company
Verified
Founded
2006
Headquarters
Cambridge, Massachusetts, USA

Pricing Comparison

folk vs HubSpot CRM pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

folk

$24/mo to start
Standard$24/month
  • Customizable pipelines
  • Contact sync
  • Email outreach
  • Browser extension
Premium$40/month
  • Advanced enrichment
  • Email sequences
  • More automation
  • Advanced views
CustomCustom
  • Advanced security
  • SSO
  • Higher limits
  • Dedicated support

HubSpot CRM

$0/mo to start
FreeFree
  • Contact & deal management
  • Email tracking
  • Forms & live chat
Sales Hub Starter$15/month
  • Simple automation
  • Goals
  • Stripe payments
  • Remove HubSpot branding
Sales Hub Professional$100/month
  • Sequences
  • Custom reporting
  • Forecasting
  • Playbooks
Sales Hub Enterprise$150/month
  • Custom objects
  • Advanced permissions
  • Predictive lead scoring

Total cost of ownership factors

Free planfolk HubSpot
Free trial to evaluatefolk HubSpot
Transparent published pricingfolk HubSpot
Public API (build vs. buy add-ons)folk HubSpot

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

folk vs HubSpot CRM: strengths and trade-offs

folk

Pros

  • Free trial offered
  • Broad integration ecosystem (10)
  • Compliance: SOC 2, GDPR
  • Public API available

Cons

  • No free plan
  • Higher starting price ($24/mo)

HubSpot CRM

Pros

  • Free plan available
  • Free trial offered
  • Lower starting price ($0/mo)
  • Compliance: SOC 2 Type II, GDPR, ISO 27001
  • Stronger AI / automation features
  • Public API available

Cons

  • Fewer native integrations than the alternative

Buyer Fit

Who should use folk vs HubSpot CRM?

Startups

HubSpot CRM

HubSpot CRM keeps early-stage costs lowest with its entry tier.

Small businesses

HubSpot CRM

HubSpot CRM offers the most accessible pricing for lean teams.

Agencies

folk

folk connects to more tools for multi-client workflows.

Enterprises

HubSpot CRM

HubSpot CRM leads on compliance and breadth for complex needs.

Ecommerce

folk

folk integrates with more of the commerce stack.

SaaS companies

HubSpot CRM

HubSpot CRM is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (4)

GmailOutlookSlackMailchimp

Only in folk (6)

LinkedInGoogle CalendarZapierGoogle ContactsCalendlyChrome

Only in HubSpot CRM (2)

ZoomSalesforce

Keep Exploring

Other alternatives worth considering

Similar crm software products buyers compare alongside folk and HubSpot CRM.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs folk and HubSpot CRM against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

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folk vs HubSpot CRM — Frequently Asked Questions

What is the difference between folk and HubSpot CRM?

folk and HubSpot CRM are both CRM Software solutions. folk is rated 0.0/5 by 0 users, while HubSpot CRM is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, folk or HubSpot CRM?

Based on user ratings, folk scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, folk or HubSpot CRM?

HubSpot CRM is the more affordable option, starting at $0/month.

Does folk or HubSpot CRM have a free plan?

HubSpot CRM offers a free plan. folk does not have a free tier but does offer a free trial.

Can I switch from folk to HubSpot CRM?

Switching between folk and HubSpot CRM is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use folk vs HubSpot CRM?

folk is best suited for teams that prioritise enterprise features. HubSpot CRM works well for teams looking to start free and scale.

Our Verdict

The bottom line on folk vs HubSpot CRM

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

HubSpot CRM

HubSpot CRM has the friendliest entry point for new teams.

Best for Enterprise

HubSpot CRM

HubSpot CRM leads on compliance and feature breadth.

Best Value

HubSpot CRM

HubSpot CRM delivers the lowest cost to get started.

Best AI Features

HubSpot CRM

HubSpot CRM ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between folk and HubSpot CRM?

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