Momentum

What is Momentum?

Momentum is an AI revenue orchestration platform that captures data from customer conversations and automates work across revenue systems. Salesforce signed an agreement to acquire Momentum on February 18, 2026, and completed the deal on March 2, 2026.

Key capabilities of Momentum

• Deal Execution Agent: post-call tasks such as Salesforce field updates and notes
• Customer Retention Agent: flags churn risk and sentiment
• AI CRO Agent: executive insight on accounts, reps and pipeline
• Coaching Agent: data-driven coaching from call analysis
• MEDDIC Autopilot: keeps qualification data clean
• Slack deal rooms: smart notifications and automation in Slack

How Momentum works

Momentum ingests voice and video calls from platforms such as Zoom and Google Meet and converts the unstructured conversation into structured data. Agents then update CRM fields, write summaries, and post alerts to Slack. Salesforce says the ingestion engine will extend Agentforce 360 and Slackbot.

Who uses Momentum?

Revenue teams, sales leaders and customer success teams use it. The vendor lists customers including Ramp, 1Password, Demandbase, Owner and Jasper, and users report time saved on data entry and better CRM accuracy.

Momentum pricing

Momentum does not publish pricing on its site, and plans are quoted by the vendor. Because of the Salesforce acquisition, packaging may change, so contact Momentum or Salesforce for current terms.

Momentum alternatives

Alternatives include Gong for conversation intelligence, Salesforce Agentforce for native CRM agents, Outreach for sales engagement, Clay for data enrichment, and Apollo.io for prospecting.