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HubSpot CRM vs Rakuten Advertising: Which CRM Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Leads 7/9
Rating
,
Reviews
0
From
$0/mo

in CRM Software

Rating
,
Reviews
0
From
Custom

in Marketing Automation

The Short Answer

HubSpot CRM vs Rakuten Advertising, in 15 seconds

Choose HubSpot CRM if…

  • You want the lower entry price
  • You need a genuinely free plan
  • You want to trial before paying
  • You depend on a broad integration ecosystem

Choose Rakuten Advertising if…

  • You prefer Rakuten Advertising's approach and ecosystem

Head-to-Head Scorecard

How HubSpot CRM and Rakuten Advertising score

HubSpot CRM leads on 7 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    HubSpot
    No reviews
    Rakuten
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    HubSpot
    0
    Rakuten
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    HubSpot CRM
    HubSpot
    $0/mo
    Rakuten
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    HubSpot CRM
    HubSpot
    Free plan + trial
    Rakuten
    Paid only
  • Integrations

    Number of listed third-party integrations

    HubSpot CRM
    HubSpot
    6
    Rakuten
    0
  • Features

    Number of listed product capabilities

    HubSpot CRM
    HubSpot
    16
    Rakuten
    8
  • AI Features

    Capabilities mentioning AI, automation or ML

    HubSpot CRM
    HubSpot
    3
    Rakuten
    ,
  • Security & Compliance

    Number of listed compliance certifications

    HubSpot CRM
    HubSpot
    3
    Rakuten
    ,
  • Platforms & Deployment

    Supported platforms and deployment options

    HubSpot CRM
    HubSpot
    4
    Rakuten
    3

Feature Comparison

HubSpot CRM vs Rakuten Advertising feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

HubSpot CRM
Rakuten Advertising
Overview
User rating
,
,
Pricing model
FREEMIUM
QUOTE_BASED
Starting price
$0/mo
Custom
Free version
Free trial
Features
Key capabilities
Contact & company managementVisual deal pipelinesEmail tracking & templatesMeeting schedulingSales automation & sequencesLive chat & chatbots+10
Affiliate marketing networkAffiliate IntelligenceInfluencer marketingInsights and analyticsDisplay solutionsPublisher network+2
AI features
Sales automation & sequencesWorkflow automationBreeze AI (content & assistant)
,
Integrations & API
Integrations
GmailOutlookSlackZoomMailchimpSalesforce
,
Public API
Platforms
Deployment
Cloud
Cloud
Platforms
WebiOSAndroid
WebAPI
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPRISO 27001
,
Vendor
Company
,
,
Verified
Founded
2006
,
Headquarters
Cambridge, Massachusetts, USA
,

Pricing Comparison

HubSpot CRM vs Rakuten Advertising pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

HubSpot CRM

$0/mo to start
FreeFree
  • Contact & deal management
  • Email tracking
  • Forms & live chat
Sales Hub Starter$15/month
  • Simple automation
  • Goals
  • Stripe payments
  • Remove HubSpot branding
Sales Hub Professional$100/month
  • Sequences
  • Custom reporting
  • Forecasting
  • Playbooks
Sales Hub Enterprise$150/month
  • Custom objects
  • Advanced permissions
  • Predictive lead scoring

Rakuten Advertising

Custom to start
CustomCustom
  • Pricing available on request from the vendor

Total cost of ownership factors

Free planHubSpot Rakuten
Free trial to evaluateHubSpot Rakuten
Transparent published pricingHubSpot Rakuten
Public API (build vs. buy add-ons)HubSpot Rakuten

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

HubSpot CRM vs Rakuten Advertising: strengths and trade-offs

HubSpot CRM

Pros

  • Free plan available
  • Free trial offered
  • Broad integration ecosystem (6)
  • Compliance: SOC 2 Type II, GDPR, ISO 27001
  • Stronger AI / automation features
  • Public API available

Cons

    Rakuten Advertising

    Pros

      Cons

      • No free plan
      • No free trial
      • Pricing is quote-based (less transparent)
      • Fewer native integrations than the alternative
      • No compliance certifications listed

      Buyer Fit

      Who should use HubSpot CRM vs Rakuten Advertising?

      Startups

      HubSpot CRM

      HubSpot CRM keeps early-stage costs lowest with its entry tier.

      Small businesses

      HubSpot CRM

      HubSpot CRM offers the most accessible pricing for lean teams.

      Agencies

      HubSpot CRM

      HubSpot CRM connects to more tools for multi-client workflows.

      Enterprises

      HubSpot CRM

      HubSpot CRM leads on compliance and breadth for complex needs.

      Ecommerce

      HubSpot CRM

      HubSpot CRM integrates with more of the commerce stack.

      SaaS companies

      HubSpot CRM

      HubSpot CRM is the more developer- and automation-friendly choice.

      Integration overlap

      Only in HubSpot CRM (6)

      GmailOutlookSlackZoomMailchimpSalesforce

      Only in Rakuten Advertising (0)

      Keep Exploring

      Other alternatives worth considering

      Similar crm software products buyers compare alongside HubSpot CRM and Rakuten Advertising.

      Ask SIA which solution fits your business

      SIA, Saaskart's AI buying assistant, weighs HubSpot CRM and Rakuten Advertising against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

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      HubSpot CRM vs Rakuten Advertising, Frequently Asked Questions

      What is the difference between HubSpot CRM and Rakuten Advertising?

      HubSpot CRM and Rakuten Advertising are both CRM Software solutions. HubSpot CRM is rated 0.0/5 by 0 users, while Rakuten Advertising is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

      Which is better, HubSpot CRM or Rakuten Advertising?

      Based on user ratings, HubSpot CRM scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

      Which is cheaper, HubSpot CRM or Rakuten Advertising?

      HubSpot CRM is the more affordable option, starting at $0/month.

      Does HubSpot CRM or Rakuten Advertising have a free plan?

      HubSpot CRM offers a free plan. Rakuten Advertising does not have a free tier but does offer a free trial.

      Can I switch from HubSpot CRM to Rakuten Advertising?

      Switching between HubSpot CRM and Rakuten Advertising is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

      Who should use HubSpot CRM vs Rakuten Advertising?

      HubSpot CRM is best suited for teams that prioritise enterprise features. Rakuten Advertising works well for teams needing advanced capabilities.

      Our Verdict

      The bottom line on HubSpot CRM vs Rakuten Advertising

      Best Overall

      Either

      It's a tie balances user satisfaction and proven adoption.

      Best for Startups

      HubSpot CRM

      HubSpot CRM has the friendliest entry point for new teams.

      Best for Enterprise

      HubSpot CRM

      HubSpot CRM leads on compliance and feature breadth.

      Best Value

      HubSpot CRM

      HubSpot CRM delivers the lowest cost to get started.

      Best AI Features

      HubSpot CRM

      HubSpot CRM ships more AI and automation.

      Highest Rated

      Either

      Both earn equal user ratings.

      Ready to decide between HubSpot CRM and Rakuten Advertising?

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