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Insightly vs Salesforce: Which CRM Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$29/mo

in CRM Software

Leads 6/9
Rating
Reviews
0
From
$25/mo

in CRM Software

The Short Answer

Insightly vs Salesforce, in 15 seconds

Choose Insightly if…

  • You prefer Insightly's approach and ecosystem

Choose Salesforce if…

  • You want the lower entry price
  • You depend on a broad integration ecosystem
  • You want deeper AI and automation features
  • You have strict security & compliance needs

Head-to-Head Scorecard

How Insightly and Salesforce score

Salesforce leads on 6 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Insightly
    No reviews
    Salesforce
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Insightly
    0
    Salesforce
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Salesforce
    Insightly
    $29/mo
    Salesforce
    $25/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Insightly
    Free trial
    Salesforce
    Free trial
  • Integrations

    Number of listed third-party integrations

    Salesforce
    Insightly
    6
    Salesforce
    10
  • Features

    Number of listed product capabilities

    Salesforce
    Insightly
    6
    Salesforce
    12
  • AI Features

    Capabilities mentioning AI, automation or ML

    Salesforce
    Insightly
    1
    Salesforce
    2
  • Security & Compliance

    Number of listed compliance certifications

    Salesforce
    Insightly
    3
    Salesforce
    5
  • Platforms & Deployment

    Supported platforms and deployment options

    Salesforce
    Insightly
    4
    Salesforce
    5

Feature Comparison

Insightly vs Salesforce feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Insightly
Salesforce
Overview
User rating
Pricing model
SUBSCRIPTION
Per user, subscription
Starting price
$29/mo
$25/mo
Free version
Free trial
Features
Key capabilities
Opportunity managementProject managementRelationship linkingWorkflow automationCustom dashboardsLead routing
Sales Cloud (pipeline/opportunities)Service Cloud (cases/help desk)Marketing CloudData Cloud (CDP)Reports and dashboardsWorkflow automation (Flow)+6
AI features
Workflow automation
Workflow automation (Flow)Agentforce AI agents
Integrations & API
Integrations
GmailOutlookSlackMailchimpQuickBooksZapier
SlackGmailOutlookTableauMuleSoftDocuSign+4
Public API
Platforms
Deployment
Cloud
CloudSaaS
Platforms
WebiOSAndroid
WebiOSAndroid
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPRHIPAA
SOC 2ISO 27001GDPRHIPAAFedRAMP
Vendor
Company
Verified
Founded
2009
Headquarters
San Francisco, California, USA

Pricing Comparison

Insightly vs Salesforce pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Insightly

$29/mo to start
Plus$29/month
  • Lead & opportunity management
  • Project management
  • Custom reports
Professional$49/month
  • Workflow automation
  • Lead assignment rules
  • Custom dashboards
Enterprise$99/month
  • Custom apps & objects
  • Advanced permissions
  • Deployment controls

Salesforce

$25/mo to start
Starter Suite$25/month
  • Core CRM
  • Basic pipeline
  • Email integration
  • Simple automation
Pro Suite$100/month
  • Sales automation
  • Customization
  • Reporting
  • Quotes
Enterprise$175/month
  • Advanced customization
  • Workflow (Flow)
  • Forecasting
  • Territory management
Unlimited / Agentforce$350/month
  • Full feature set
  • Premier support
  • Sandboxes
  • Agentforce AI (add-on)

Total cost of ownership factors

Free planInsightly Salesforce
Free trial to evaluateInsightly Salesforce
Transparent published pricingInsightly Salesforce
Public API (build vs. buy add-ons)Insightly Salesforce

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Insightly vs Salesforce: strengths and trade-offs

Insightly

Pros

  • Free trial offered
  • Compliance: SOC 2 Type II, GDPR, HIPAA
  • Public API available

Cons

  • No free plan
  • Higher starting price ($29/mo)
  • Fewer native integrations than the alternative

Salesforce

Pros

  • Free trial offered
  • Lower starting price ($25/mo)
  • Broad integration ecosystem (10)
  • Compliance: SOC 2, ISO 27001, GDPR
  • Stronger AI / automation features
  • Public API available

Cons

  • No free plan

Buyer Fit

Who should use Insightly vs Salesforce?

Startups

Salesforce

Salesforce keeps early-stage costs lowest with its entry tier.

Small businesses

Salesforce

Salesforce offers the most accessible pricing for lean teams.

Agencies

Salesforce

Salesforce connects to more tools for multi-client workflows.

Enterprises

Salesforce

Salesforce leads on compliance and breadth for complex needs.

Ecommerce

Salesforce

Salesforce integrates with more of the commerce stack.

SaaS companies

Salesforce

Salesforce is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (5)

GmailOutlookSlackMailchimpQuickBooks

Only in Insightly (1)

Zapier

Only in Salesforce (5)

TableauMuleSoftDocuSignZoomLinkedIn

Keep Exploring

Other alternatives worth considering

Similar crm software products buyers compare alongside Insightly and Salesforce.

Ask SIA which solution fits your business

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Insightly vs Salesforce — Frequently Asked Questions

What is the difference between Insightly and Salesforce?

Insightly and Salesforce are both CRM Software solutions. Insightly is rated 0.0/5 by 0 users, while Salesforce is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Insightly or Salesforce?

Based on user ratings, Insightly scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Insightly or Salesforce?

Salesforce is the more affordable option, starting at $25/month.

Does Insightly or Salesforce have a free plan?

Neither Insightly nor Salesforce currently offers a free plan, but Insightly provides a free trial.

Can I switch from Insightly to Salesforce?

Switching between Insightly and Salesforce is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Insightly vs Salesforce?

Insightly is best suited for teams that prioritise enterprise features. Salesforce works well for budget-conscious buyers.

Our Verdict

The bottom line on Insightly vs Salesforce

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Salesforce

Salesforce has the friendliest entry point for new teams.

Best for Enterprise

Salesforce

Salesforce leads on compliance and feature breadth.

Best Value

Salesforce

Salesforce delivers the lowest cost to get started.

Best AI Features

Salesforce

Salesforce ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between Insightly and Salesforce?

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