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Simple, privacy-friendly web analytics — no cookies.
Plausible is a privacy-first web analytics tool built as a simple, ethical alternative to Google Analytics. It gives you the essential website metrics — visitors, pageviews, sources, top pages, countries, devices, and conversions — on a single, clean dashboard, without the complexity or steep learning curve of heavier analytics suites. Crucially, it does this without cookies and without collecting personal data, so it is GDPR, CCPA, and PECR compliant out of the box and usually does not require an annoying cookie-consent banner.
Plausible is also lightweight and fast: its tracking script is tiny (a fraction of Google Analytics), so it does not slow down your site, and it is open-source, meaning you can self-host the Community Edition for free or verify how it works. It focuses on the metrics most site owners actually use, with goals, funnels, custom events, and easy sharing, rather than overwhelming dashboards. This privacy-plus-simplicity positioning has made it popular with privacy-conscious businesses, bloggers, and developers.
Plausible suits website owners, bloggers, businesses, and developers who want simple, fast, privacy-respecting analytics without cookies or GDPR headaches. Pricing is traffic-based (by monthly pageviews) across Starter, Growth, and Business, plus Enterprise, with a free open-source self-hosted option and a 30-day trial.
Pricing Model
By pageviews, per month
Starting Price
$9/mo
Free Options
Free version, Free trial
Free, open-source Community Edition you run on your own server.
~$9/month for up to 10,000 monthly pageviews.
~$14/month — more pageviews and team access.
~$19/month — advanced features for higher traffic.
| Feature | Self-Hosted | Starter Popular | Growth | Business |
|---|---|---|---|---|
| Free & self-hosted | — | — | — | |
| Full analytics features | — | — | — | |
| No license cost | — | — | — | |
| Your own infrastructure | — | — | — | |
| Open-source & auditable | — | — | — | |
| Up to 10k pageviews | — | — | — | |
| Cookieless analytics | — | — | — | |
| Goals & funnels | — | — | — | |
| Email reports | — | — | — | |
| 30-day trial | — | — | — | |
| Higher pageview tier | — | — | ||
| More sites | — | — | — | |
| Team members | — | — | — | |
| Shared links | — | — | — | |
| All core features | — | — | — | |
| Custom events & funnels | — | — | — | |
| Custom properties | — | — | — | |
| Priority support | — | — | — | |
| Data exports | — | — | — |
Other
Communication
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API Types
SDK Availability
Verify SDK availability in vendor's documentation.
Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Open-source, privacy-focused web analytics you control.
Simple, privacy-first website analytics.
Product analytics to understand and improve user behavior.
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