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Omnichannel customer engagement by SAP
Emarsys, an SAP company, is an omnichannel customer engagement platform that helps retail and consumer brands deliver personalized experiences across email, SMS, web, mobile, ads, and more. It combines a customer data foundation with AI-driven personalization and a library of prebuilt, industry-specific tactics, letting marketers launch proven campaigns quickly and orchestrate cross-channel journeys tied to business outcomes like revenue and loyalty.
Emarsys is used by mid-market and enterprise brands, especially in retail and e-commerce, that want fast time-to-value through ready-made tactics rather than building every campaign from scratch. Its integration with SAP and commerce systems, AI recommendations, and outcome-based reporting make it a comprehensive engagement suite. For brands seeking omnichannel personalization with strong retail expertise, Emarsys is an established option.
Pricing Model
PAID
Starting Price
Contact vendor
Free Options
None
| Feature | Business Edition Popular | Enterprise |
|---|---|---|
| Omnichannel campaigns | — | |
| AI personalization | — | |
| Prebuilt tactics | — | |
| Segmentation | — | |
| Outcome reporting | — | |
| Everything in Business | — | |
| Advanced AI recommendations | — | |
| SAP and commerce integration | — | |
| Loyalty tools | — | |
| Dedicated support | — |
Other
CRM
Analytics
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API Types
SDK Availability
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Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
