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Multichannel customer marketing and journey platform
Updated
Optimove is a multichannel customer marketing platform that uses AI decisioning and automation to build campaigns and journeys. The vendor calls it a positionless marketing platform.
Marketers define audiences and journeys, and AI selects the next best action per customer across channels. Teams can add Affiliate Marketing, Loyalty, Minigames and Promotions. Optimove Ignite+ offers a prebuilt journey and CRM service for iGaming startups.
Optimove serves iGaming, retail and ecommerce, online trading, financial services and travel. Named customers include Sephora, Staples, Caesars, Entain, bet365 and MyHeritage.
Optimove does not publish pricing; plans are quoted by the vendor.
Optimove links to a partner directory but its homepage names no specific integrations.
Braze and Iterable are cross-channel messaging platforms with large ecosystems. Emarsys is an omnichannel marketing platform from SAP. Sailthru and Blueshift focus on retail personalization and data-driven messaging. Optimove differs through its iGaming focus and AI decisioning.
Pricing Model
PAID
Starting Price
Contact vendor
Free Options
None
API Types
SDK Availability
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Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Omnichannel customer engagement platform from SAP for marketers
AI customer engagement platform with a built-in CDP for B2C marketers
Cross-channel marketing automation and customer engagement
