Bigin vs HubSpot: Which CRM Software Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.
The Short Answer
Bigin vs HubSpot, in 15 seconds
Choose Bigin if…
- You prefer Bigin's approach and ecosystem
Choose HubSpot if…
- You depend on a broad integration ecosystem
- You want deeper AI and automation features
- You have strict security & compliance needs
- You need the broader feature set
Head-to-Head Scorecard
How Bigin and HubSpot score
HubSpot leads on 4 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
BiginNo reviewsHubSpotNo reviews - Even
Review Volume
Number of verified reviews — a proxy for adoption
Bigin0HubSpot0 - Even
Entry Pricing
Lowest published starting price (free plan = lowest)
Bigin$0/moHubSpot$0/mo - Even
Free Access
Availability of a free plan and/or free trial
BiginFree plan + trialHubSpotFree plan + trial - HubSpot
Integrations
Number of listed third-party integrations
Bigin8HubSpot10 - HubSpot
Features
Number of listed product capabilities
Bigin8HubSpot12 - HubSpot
AI Features
Capabilities mentioning AI, automation or ML
Bigin1HubSpot2 - HubSpot
Security & Compliance
Number of listed compliance certifications
Bigin3HubSpot4 - Even
Platforms & Deployment
Supported platforms and deployment options
Bigin5HubSpot5
Feature Comparison
Bigin vs HubSpot feature breakdown
Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.
Bigin
HubSpotPricing Comparison
Bigin vs HubSpot pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
Bigin
$0/mo to start- Single pipeline
- Contacts and deals
- Mobile apps
- Up to 500 records
- Per user, annual
- Multiple pipelines
- Workflow automation
- Email and telephony
- Per user, annual
- Team pipelines
- Advanced automation
- Integrations
- Per user, annual
- Higher limits
- Advanced features
- Priority support
HubSpot
$0/mo to start- Free CRM
- Contact management
- Email marketing (limited)
- Forms and live chat
- All hubs at Starter level
- Marketing automation (basic)
- Sales pipeline
- Help desk
- Advanced automation
- Sequences and forecasting
- Custom reporting
- Omni-channel marketing
- Advanced permissions
- Custom objects
- Predictive lead scoring
- Sandboxes
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
Bigin vs HubSpot: strengths and trade-offs
Bigin
Pros
- Free plan available
- Free trial offered
- Compliance: GDPR, SOC 2, ISO 27001
- Public API available
Cons
- Fewer native integrations than the alternative
HubSpot
Pros
- Free plan available
- Free trial offered
- Broad integration ecosystem (10)
- Compliance: SOC 2, ISO 27001, GDPR
- Stronger AI / automation features
- Public API available
Cons
Buyer Fit
Who should use Bigin vs HubSpot?
Startups
Either
Either keeps early-stage costs lowest with its entry tier.
Small businesses
Either
Either offers the most accessible pricing for lean teams.
Agencies
HubSpot
HubSpot connects to more tools for multi-client workflows.
Enterprises
HubSpot
HubSpot leads on compliance and breadth for complex needs.
Ecommerce
HubSpot
HubSpot integrates with more of the commerce stack.
SaaS companies
HubSpot
HubSpot is the more developer- and automation-friendly choice.
Integration overlap
Shared integrations (3)
Only in Bigin (5)
Only in HubSpot (7)
Keep Exploring
Other alternatives worth considering
Similar crm software products buyers compare alongside Bigin and HubSpot.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs Bigin and HubSpot against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationBigin vs HubSpot — Frequently Asked Questions
What is the difference between Bigin and HubSpot?
Bigin and HubSpot are both CRM Software solutions. Bigin is rated 0.0/5 by 0 users, while HubSpot is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, Bigin or HubSpot?
Based on user ratings, Bigin scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, Bigin or HubSpot?
Bigin is the more affordable option, starting at $0/month.
Does Bigin or HubSpot have a free plan?
Bigin offers a free plan. does not have a free tier but does offer a free trial.
Can I switch from Bigin to HubSpot?
Switching between Bigin and HubSpot is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use Bigin vs HubSpot?
Bigin is best suited for teams that prioritise enterprise features. HubSpot works well for teams looking to start free and scale.
Our Verdict
The bottom line on Bigin vs HubSpot
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Either
It's a tie has the friendliest entry point for new teams.
Best for Enterprise
HubSpot
HubSpot leads on compliance and feature breadth.
Best Value
Either
It's a tie delivers the lowest cost to get started.
Best AI Features
HubSpot
HubSpot ships more AI and automation.
Highest Rated
Either
Both earn equal user ratings.