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ActiveCampaign vs Outgrow: Which Marketing Automation Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Leads 3/9
Rating
Reviews
0
From
$15/mo

in Marketing Automation

Rating
Reviews
0
From
$14/mo

The Short Answer

ActiveCampaign vs Outgrow, in 15 seconds

Choose ActiveCampaign if…

  • You want deeper AI and automation features
  • You have strict security & compliance needs

Choose Outgrow if…

  • You want the lower entry price

Head-to-Head Scorecard

How ActiveCampaign and Outgrow score

ActiveCampaign leads on 3 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    ActiveCampaign
    No reviews
    Outgrow
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    ActiveCampaign
    0
    Outgrow
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Outgrow
    ActiveCampaign
    $15/mo
    Outgrow
    $14/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    ActiveCampaign
    Free trial
    Outgrow
    Free trial
  • Integrations

    Number of listed third-party integrations

    Even
    ActiveCampaign
    6
    Outgrow
    6
  • Features

    Number of listed product capabilities

    Even
    ActiveCampaign
    6
    Outgrow
    6
  • AI Features

    Capabilities mentioning AI, automation or ML

    ActiveCampaign
    ActiveCampaign
    2
    Outgrow
  • Security & Compliance

    Number of listed compliance certifications

    ActiveCampaign
    ActiveCampaign
    3
    Outgrow
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    ActiveCampaign
    ActiveCampaign
    5
    Outgrow
    3

Feature Comparison

ActiveCampaign vs Outgrow feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

ActiveCampaign
Outgrow
Overview
User rating
Pricing model
SUBSCRIPTION
SUBSCRIPTION
Starting price
$15/mo
$14/mo
Free version
Free trial
Features
Key capabilities
Email marketingMarketing automationSales CRMLead scoringMulti-channel messagingAI content & segmentation
Quizzes & calculatorsAssessments & pollsChatbots & formsTemplates & logicLead captureAnalytics & integrations
AI features
Marketing automationAI content & segmentation
Integrations & API
Integrations
ShopifyWordPressSalesforceSlackZapierStripe
HubSpotMailchimpSalesforceGoogle AnalyticsZapierMarketo
Public API
Platforms
Deployment
Cloud
Cloud
Platforms
WebiOSAndroidAPI
WebAPI
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPRHIPAA
SOC 2 Type IIGDPR
Vendor
Company
Verified
Founded
2003
2016
Headquarters
Chicago, Illinois, USA
New York, New York, USA

Pricing Comparison

ActiveCampaign vs Outgrow pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

ActiveCampaign

$15/mo to start
Starter$15/month
  • Email marketing
  • Basic automation
  • Segmentation
  • Pre-built templates
Plus$49/month
  • Marketing automation
  • Landing pages
  • CRM & sales automation
  • Integrations
Pro$79/month
  • Advanced automation
  • Predictive sending
  • Split automation
  • Attribution reporting
EnterpriseCustom
  • Custom reporting
  • Single sign-on
  • Dedicated account rep
  • Unlimited email design testing

Outgrow

$14/mo to start
Freelancer$14/month
  • Limited content pieces
  • Templates
  • Lead capture
  • Basic analytics
Essentials$25/month
  • More content & leads
  • Logic & branching
  • Integrations
  • Custom branding
Business$115/month
  • Higher limits
  • Advanced analytics
  • More integrations
  • Priority support
EnterpriseCustom
  • Custom limits
  • SSO
  • Dedicated support
  • Advanced security

Total cost of ownership factors

Free planActiveCampaign Outgrow
Free trial to evaluateActiveCampaign Outgrow
Transparent published pricingActiveCampaign Outgrow
Public API (build vs. buy add-ons)ActiveCampaign Outgrow

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

ActiveCampaign vs Outgrow: strengths and trade-offs

ActiveCampaign

Pros

  • Free trial offered
  • Compliance: SOC 2 Type II, GDPR, HIPAA
  • Stronger AI / automation features
  • Public API available

Cons

  • No free plan
  • Higher starting price ($15/mo)

Outgrow

Pros

  • Free trial offered
  • Lower starting price ($14/mo)
  • Compliance: SOC 2 Type II, GDPR
  • Public API available

Cons

  • No free plan

Buyer Fit

Who should use ActiveCampaign vs Outgrow?

Startups

Outgrow

Outgrow keeps early-stage costs lowest with its entry tier.

Small businesses

Outgrow

Outgrow offers the most accessible pricing for lean teams.

Agencies

Either

Either connects to more tools for multi-client workflows.

Enterprises

ActiveCampaign

ActiveCampaign leads on compliance and breadth for complex needs.

Ecommerce

ActiveCampaign

ActiveCampaign integrates with more of the commerce stack.

SaaS companies

ActiveCampaign

ActiveCampaign is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (2)

SalesforceZapier

Only in ActiveCampaign (4)

ShopifyWordPressSlackStripe

Only in Outgrow (4)

HubSpotMailchimpGoogle AnalyticsMarketo

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs ActiveCampaign and Outgrow against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

ActiveCampaign vs Outgrow — Frequently Asked Questions

What is the difference between ActiveCampaign and Outgrow?

ActiveCampaign and Outgrow are both Marketing Automation solutions. ActiveCampaign is rated 0.0/5 by 0 users, while Outgrow is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, ActiveCampaign or Outgrow?

Based on user ratings, ActiveCampaign scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, ActiveCampaign or Outgrow?

Outgrow is the more affordable option, starting at $14/month.

Does ActiveCampaign or Outgrow have a free plan?

Neither ActiveCampaign nor Outgrow currently offers a free plan, but ActiveCampaign provides a free trial.

Can I switch from ActiveCampaign to Outgrow?

Switching between ActiveCampaign and Outgrow is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use ActiveCampaign vs Outgrow?

ActiveCampaign is best suited for teams that prioritise enterprise features. Outgrow works well for budget-conscious buyers.

Our Verdict

The bottom line on ActiveCampaign vs Outgrow

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Outgrow

Outgrow has the friendliest entry point for new teams.

Best for Enterprise

ActiveCampaign

ActiveCampaign leads on compliance and feature breadth.

Best Value

Outgrow

Outgrow delivers the lowest cost to get started.

Best AI Features

ActiveCampaign

ActiveCampaign ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between ActiveCampaign and Outgrow?

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