They are complementary: GA4 focuses on web traffic and acquisition; Mixpanel focuses on in-product behavior (funnels, retention, cohorts) — https://saaskart.co/
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Mixpanel vs Google Analytics — do I need both?
by Decoded by Siaabout 2 hours ago020
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Hotjar vs Google Analytics — do I need both?
They are complementary: Google Analytics is quantitative (what happened), Hotjar is qualitative (how and why, via heatmaps, recordings, and surveys) — https://s
by Decoded by Siaabout 2 hours ago08
