Lumen5 vs Vidyard: Which Video Marketing Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.
The Short Answer
Lumen5 vs Vidyard, in 15 seconds
Choose Lumen5 if…
- You prefer Lumen5's approach and ecosystem
Choose Vidyard if…
- You want the lower entry price
- You need a genuinely free plan
- You depend on a broad integration ecosystem
- You want deeper AI and automation features
Head-to-Head Scorecard
How Lumen5 and Vidyard score
Vidyard leads on 7 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
Lumen5No reviewsVidyardNo reviews - Even
Review Volume
Number of verified reviews, a proxy for adoption
Lumen50Vidyard0 - Vidyard
Entry Pricing
Lowest published starting price (free plan = lowest)
Lumen5CustomVidyard$0/mo - Vidyard
Free Access
Availability of a free plan and/or free trial
Lumen5Free trialVidyardFree plan + trial - Vidyard
Integrations
Number of listed third-party integrations
Lumen56Vidyard10 - Vidyard
Features
Number of listed product capabilities
Lumen50Vidyard12 - Vidyard
AI Features
Capabilities mentioning AI, automation or ML
Lumen5,Vidyard1 - Vidyard
Security & Compliance
Number of listed compliance certifications
Lumen52Vidyard3 - Vidyard
Platforms & Deployment
Supported platforms and deployment options
Lumen54Vidyard6
Feature Comparison
Lumen5 vs Vidyard feature breakdown
Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.
Lumen5
VidyardPricing Comparison
Lumen5 vs Vidyard pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
Lumen5
Custom to start- Integrations
- Analytics and reporting
- brand templates
- Standard support
- AI voiceover
- Everything in Professional
- Dedicated support and onboarding
- Advanced security and controls
Vidyard
$0/mo to start- Screen and webcam recording
- Video hosting
- Sharing
- Basic analytics
- Advanced analytics
- Calls-to-action
- Integrations
- Custom branding
- Salesforce and HubSpot integration
- Team management
- Advanced admin
- Higher limits
- Advanced security
- SSO
- Advanced integrations
- Dedicated support
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
Lumen5 vs Vidyard: strengths and trade-offs
Lumen5
Pros
- Free trial offered
- Compliance: SOC 2, GDPR
- Public API available
Cons
- No free plan
- Pricing is quote-based (less transparent)
- Fewer native integrations than the alternative
Vidyard
Pros
- Free plan available
- Free trial offered
- Broad integration ecosystem (10)
- Compliance: SOC 2, GDPR, CCPA
- Stronger AI / automation features
- Public API available
Cons
Buyer Fit
Who should use Lumen5 vs Vidyard?
Startups
Vidyard
Vidyard keeps early-stage costs lowest with its entry tier.
Small businesses
Vidyard
Vidyard offers the most accessible pricing for lean teams.
Agencies
Vidyard
Vidyard connects to more tools for multi-client workflows.
Enterprises
Vidyard
Vidyard leads on compliance and breadth for complex needs.
Ecommerce
Vidyard
Vidyard integrates with more of the commerce stack.
SaaS companies
Vidyard
Vidyard is the more developer- and automation-friendly choice.
Integration overlap
Shared integrations (1)
Only in Lumen5 (5)
Only in Vidyard (9)
Keep Exploring
Other alternatives worth considering
Similar video marketing products buyers compare alongside Lumen5 and Vidyard.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs Lumen5 and Vidyard against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationLumen5 vs Vidyard, Frequently Asked Questions
What is the difference between Lumen5 and Vidyard?
Lumen5 and Vidyard are both Video Marketing solutions. Lumen5 is rated 0.0/5 by 0 users, while Vidyard is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, Lumen5 or Vidyard?
Based on user ratings, Lumen5 scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, Lumen5 or Vidyard?
Vidyard is the more affordable option, starting at $0/month.
Does Lumen5 or Vidyard have a free plan?
Vidyard offers a free plan. Lumen5 does not have a free tier but does offer a free trial.
Can I switch from Lumen5 to Vidyard?
Switching between Lumen5 and Vidyard is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use Lumen5 vs Vidyard?
Lumen5 is best suited for teams that prioritise enterprise features. Vidyard works well for teams looking to start free and scale.
Our Verdict
The bottom line on Lumen5 vs Vidyard
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Vidyard
Vidyard has the friendliest entry point for new teams.
Best for Enterprise
Vidyard
Vidyard leads on compliance and feature breadth.
Best Value
Vidyard
Vidyard delivers the lowest cost to get started.
Best AI Features
Vidyard
Vidyard ships more AI and automation.
Highest Rated
Either
Both earn equal user ratings.