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GetResponse vs Klaviyo: Which Email Marketing Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Leads 2/9
Rating
Reviews
0
From
$19/mo

in Email Marketing

Rating
Reviews
0
From
$20/mo

in Marketing Automation

The Short Answer

GetResponse vs Klaviyo, in 15 seconds

Choose GetResponse if…

  • You depend on a broad integration ecosystem

Choose Klaviyo if…

  • You have strict security & compliance needs

Head-to-Head Scorecard

How GetResponse and Klaviyo score

GetResponse leads on 2 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    GetResponse
    No reviews
    Klaviyo
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    GetResponse
    0
    Klaviyo
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    GetResponse
    $19/mo
    Klaviyo
    $20/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    GetResponse
    Free plan + trial
    Klaviyo
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    GetResponse
    GetResponse
    10
    Klaviyo
    8
  • Features

    Number of listed product capabilities

    Even
    GetResponse
    12
    Klaviyo
    12
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    GetResponse
    2
    Klaviyo
    2
  • Security & Compliance

    Number of listed compliance certifications

    Klaviyo
    GetResponse
    3
    Klaviyo
    4
  • Platforms & Deployment

    Supported platforms and deployment options

    GetResponse
    GetResponse
    5
    Klaviyo
    2

Feature Comparison

GetResponse vs Klaviyo feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

GetResponse
Klaviyo
Overview
User rating
Pricing model
Contact-based, subscription
Based on active profiles, per month
Starting price
$19/mo
$20/mo
Free version
Free trial
Features
Key capabilities
Email newsletters and autorespondersDrag-and-drop editorAI email generatorMarketing automationLanding pages and formsWebsite builder+6
Email marketingSMS marketingMarketing automation flowsSegmentationBuilt-in customer data platformPersonalization+6
AI features
AI email generatorMarketing automation
Marketing automation flowsPredictive analytics
Integrations & API
Integrations
ShopifyWooCommerceWordPressSalesforceStripePayPal+4
ShopifyWooCommerceBigCommerceMagentoMeta AdsGoogle Ads+2
Public API
Platforms
Deployment
CloudSaaS
Cloud
Platforms
WebiOSAndroid
Web
Mobile support
Security & Compliance
Compliance
SOC 2GDPRCCPA
SOC 2 Type IIGDPRCCPAISO 27001
Vendor
Company
Verified
Founded
2012
Headquarters
Boston, Massachusetts, USA

Pricing Comparison

GetResponse vs Klaviyo pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

GetResponse

$19/mo to start
FreeFree
  • Up to 500 contacts
  • Email newsletters
  • 1 landing page
  • Signup forms
Starter$19/month
  • Unlimited emails
  • Autoresponders
  • Landing pages
  • 1 automation workflow
Marketer$59/month
  • Unlimited automation
  • Segmentation and scoring
  • A/B testing
  • Abandoned cart recovery
Creator$69/month
  • Everything in Marketer
  • Webinars
  • Online courses
  • Advanced funnels

Klaviyo

$20/mo to start
FreeFree
  • Up to 250 profiles
  • 500 email sends/month
  • 150 SMS/MMS credits
  • Email support (60 days)
Email$20/month
  • Email campaigns & flows
  • Segmentation & personalization
  • A/B testing
  • Built-in CDP
Email + SMS$35/month
  • Everything in Email
  • SMS & MMS marketing
  • Unified profiles
  • SMS automation flows
EnterpriseCustom
  • Custom volume
  • Advanced deliverability
  • Dedicated support
  • Custom onboarding

Total cost of ownership factors

Free planGetResponse Klaviyo
Free trial to evaluateGetResponse Klaviyo
Transparent published pricingGetResponse Klaviyo
Public API (build vs. buy add-ons)GetResponse Klaviyo

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

GetResponse vs Klaviyo: strengths and trade-offs

GetResponse

Pros

  • Free plan available
  • Free trial offered
  • Lower starting price ($19/mo)
  • Broad integration ecosystem (10)
  • Compliance: SOC 2, GDPR, CCPA
  • Public API available

Cons

    Klaviyo

    Pros

    • Free plan available
    • Free trial offered
    • Compliance: SOC 2 Type II, GDPR, CCPA
    • Public API available

    Cons

    • Higher starting price ($20/mo)
    • Fewer native integrations than the alternative

    Buyer Fit

    Who should use GetResponse vs Klaviyo?

    Startups

    Either

    Either keeps early-stage costs lowest with its entry tier.

    Small businesses

    Either

    Either offers the most accessible pricing for lean teams.

    Agencies

    GetResponse

    GetResponse connects to more tools for multi-client workflows.

    Enterprises

    Klaviyo

    Klaviyo leads on compliance and breadth for complex needs.

    Ecommerce

    GetResponse

    GetResponse integrates with more of the commerce stack.

    SaaS companies

    Either

    Either is the more developer- and automation-friendly choice.

    Integration overlap

    Shared integrations (4)

    ShopifyWooCommerceGoogle AdsMagento

    Only in GetResponse (6)

    WordPressSalesforceStripePayPalZapierFacebook

    Only in Klaviyo (4)

    BigCommerceMeta AdsRechargeGorgias

    Keep Exploring

    Other alternatives worth considering

    Similar email marketing products buyers compare alongside GetResponse and Klaviyo.

    Ask SIA which solution fits your business

    SIA, Saaskart's AI buying assistant, weighs GetResponse and Klaviyo against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

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    GetResponse vs Klaviyo — Frequently Asked Questions

    What is the difference between GetResponse and Klaviyo?

    GetResponse and Klaviyo are both Email Marketing solutions. GetResponse is rated 0.0/5 by 0 users, while Klaviyo is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

    Which is better, GetResponse or Klaviyo?

    Based on user ratings, GetResponse scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

    Which is cheaper, GetResponse or Klaviyo?

    GetResponse is the more affordable option, starting at $19/month.

    Does GetResponse or Klaviyo have a free plan?

    GetResponse offers a free plan. does not have a free tier but does offer a free trial.

    Can I switch from GetResponse to Klaviyo?

    Switching between GetResponse and Klaviyo is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

    Who should use GetResponse vs Klaviyo?

    GetResponse is best suited for teams that prioritise enterprise features. Klaviyo works well for teams looking to start free and scale.

    Our Verdict

    The bottom line on GetResponse vs Klaviyo

    Best Overall

    Either

    It's a tie balances user satisfaction and proven adoption.

    Best for Startups

    Either

    It's a tie has the friendliest entry point for new teams.

    Best for Enterprise

    Klaviyo

    Klaviyo leads on compliance and feature breadth.

    Best Value

    Either

    It's a tie delivers the lowest cost to get started.

    Best AI Features

    Either

    Comparable AI capabilities on both sides.

    Highest Rated

    Either

    Both earn equal user ratings.

    Ready to decide between GetResponse and Klaviyo?

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