Skip to main content

Fillout vs Hotjar: Which Survey Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$15/mo

in Survey Software

Leads 3/9
Rating
Reviews
0
From
$32/mo

in Conversion Optimization

The Short Answer

Fillout vs Hotjar, in 15 seconds

Choose Fillout if…

  • You prefer Fillout's approach and ecosystem

Choose Hotjar if…

  • You depend on a broad integration ecosystem
  • You have strict security & compliance needs
  • You need the broader feature set

Head-to-Head Scorecard

How Fillout and Hotjar score

Hotjar leads on 3 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Fillout
    No reviews
    Hotjar
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Fillout
    0
    Hotjar
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    Fillout
    $15/mo
    Hotjar
    $32/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Fillout
    Free plan + trial
    Hotjar
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    Hotjar
    Fillout
    6
    Hotjar
    8
  • Features

    Number of listed product capabilities

    Hotjar
    Fillout
    6
    Hotjar
    11
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    Fillout
    Hotjar
  • Security & Compliance

    Number of listed compliance certifications

    Hotjar
    Fillout
    2
    Hotjar
    4
  • Platforms & Deployment

    Supported platforms and deployment options

    Fillout
    Fillout
    3
    Hotjar
    2

Feature Comparison

Fillout vs Hotjar feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Fillout
Hotjar
Overview
User rating
Pricing model
FREEMIUM
By sessions/responses, per month
Starting price
$15/mo
$32/mo
Free version
Free trial
Features
Key capabilities
Form & survey builder50+ field typesConditional logic & calculationsPDF generationPayment collectionForm analytics
HeatmapsSession recordingsOn-site surveysFeedback widgetsFunnels & conversion analysisUser interviews (Engage)+5
AI features
Integrations & API
Integrations
AirtableGoogle SheetsNotionHubSpotMailchimpCalendly
Google AnalyticsSlackHubSpotJiraZapierMicrosoft Teams+2
Public API
Platforms
Deployment
Cloud
Cloud
Platforms
WebAPI
Web
Mobile support
Security & Compliance
Compliance
SOC 2 Type IIGDPR
SOC 2 Type IIISO 27001GDPRCCPA
Vendor
Company
Verified
Founded
2022
2014
Headquarters
Chicago, Illinois, USA
Saint Julian's, Malta

Pricing Comparison

Fillout vs Hotjar pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Fillout

$15/mo to start
FreeFree
  • Multi-page forms
  • Conditional logic
  • PDF generation
  • REST API
Starter$15/month
  • More responses
  • Remove branding
  • Custom themes
  • All Free features
Pro$40/month
  • Custom CSS
  • Signature collection
  • Calendly integration
  • Analytics
Business$75/month
  • Custom domains
  • Priority support
  • Pre-fetch data
  • White-label emails

Hotjar

$32/mo to start
BasicFree
  • Heatmaps
  • Session recordings (limited)
  • 3 surveys (Ask)
  • Automatic data capture
Plus (Observe)$32/month
  • More daily sessions
  • Unlimited heatmaps
  • Filters
  • Highlights
Business (Observe)$80/month
  • Higher session volume
  • Advanced filters
  • Funnels
  • Frustration signals
Scale (Observe)$171/month
  • Highest session volume
  • Custom filtering
  • SSO (higher tiers)
  • Priority support

Total cost of ownership factors

Free planFillout Hotjar
Free trial to evaluateFillout Hotjar
Transparent published pricingFillout Hotjar
Public API (build vs. buy add-ons)Fillout Hotjar

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Fillout vs Hotjar: strengths and trade-offs

Fillout

Pros

  • Free plan available
  • Free trial offered
  • Lower starting price ($15/mo)
  • Compliance: SOC 2 Type II, GDPR
  • Public API available

Cons

  • Fewer native integrations than the alternative

Hotjar

Pros

  • Free plan available
  • Free trial offered
  • Broad integration ecosystem (8)
  • Compliance: SOC 2 Type II, ISO 27001, GDPR
  • Public API available

Cons

  • Higher starting price ($32/mo)

Buyer Fit

Who should use Fillout vs Hotjar?

Startups

Either

Either keeps early-stage costs lowest with its entry tier.

Small businesses

Either

Either offers the most accessible pricing for lean teams.

Agencies

Hotjar

Hotjar connects to more tools for multi-client workflows.

Enterprises

Hotjar

Hotjar leads on compliance and breadth for complex needs.

Ecommerce

Hotjar

Hotjar integrates with more of the commerce stack.

SaaS companies

Hotjar

Hotjar is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (1)

HubSpot

Only in Fillout (5)

AirtableGoogle SheetsNotionMailchimpCalendly

Only in Hotjar (7)

Google AnalyticsSlackJiraZapierMicrosoft TeamsOptimizelySegment

Keep Exploring

Other alternatives worth considering

Similar survey software products buyers compare alongside Fillout and Hotjar.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Fillout and Hotjar against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

Fillout vs Hotjar — Frequently Asked Questions

What is the difference between Fillout and Hotjar?

Fillout and Hotjar are both Survey Software solutions. Fillout is rated 0.0/5 by 0 users, while Hotjar is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Fillout or Hotjar?

Based on user ratings, Fillout scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Fillout or Hotjar?

Fillout is the more affordable option, starting at $15/month.

Does Fillout or Hotjar have a free plan?

Fillout offers a free plan. does not have a free tier but does offer a free trial.

Can I switch from Fillout to Hotjar?

Switching between Fillout and Hotjar is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Fillout vs Hotjar?

Fillout is best suited for teams that prioritise enterprise features. Hotjar works well for teams looking to start free and scale.

Our Verdict

The bottom line on Fillout vs Hotjar

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Either

It's a tie has the friendliest entry point for new teams.

Best for Enterprise

Hotjar

Hotjar leads on compliance and feature breadth.

Best Value

Either

It's a tie delivers the lowest cost to get started.

Best AI Features

Either

Comparable AI capabilities on both sides.

Highest Rated

Either

Both earn equal user ratings.

Get a recommendation

Not sure which to choose?

Tell us your requirements and our advisors will help you compare and shortlist the best-fit options — free and unbiased.

  • A real human, fast

    Someone on our team replies within one business day — no bots, no ticket queue.

  • Routed to the right team

    Buying, selling, partnering, or investing — you reach the people who can actually help.

  • Independent & unbiased

    No pushy sales. Just honest guidance grounded in the ecosystem.

  • Tailored to your context

    Tell us what you need and we shape the next steps around it.

Replies within 1 business day No spam, ever Free to reach out
  1. 1You
  2. 2Details
  3. 3Contact

Who are you? Pick the option that fits best.