Constant Contact vs Klaviyo: Which Email Marketing Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.
The Short Answer
Constant Contact vs Klaviyo, in 15 seconds
Choose Constant Contact if…
- You depend on a broad integration ecosystem
Choose Klaviyo if…
- You want the lower entry price
- You need a genuinely free plan
- You have strict security & compliance needs
Head-to-Head Scorecard
How Constant Contact and Klaviyo score
Klaviyo leads on 3 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
ConstantNo reviewsKlaviyoNo reviews - Even
Review Volume
Number of verified reviews — a proxy for adoption
Constant0Klaviyo0 - Klaviyo
Entry Pricing
Lowest published starting price (free plan = lowest)
Constant$12/moKlaviyo$20/mo - Klaviyo
Free Access
Availability of a free plan and/or free trial
ConstantFree trialKlaviyoFree plan + trial - Constant Contact
Integrations
Number of listed third-party integrations
Constant10Klaviyo8 - Even
Features
Number of listed product capabilities
Constant12Klaviyo12 - Even
AI Features
Capabilities mentioning AI, automation or ML
Constant2Klaviyo2 - Klaviyo
Security & Compliance
Number of listed compliance certifications
Constant3Klaviyo4 - Constant Contact
Platforms & Deployment
Supported platforms and deployment options
Constant5Klaviyo2
Feature Comparison
Constant Contact vs Klaviyo feature breakdown
Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.
Constant Contact
KlaviyoPricing Comparison
Constant Contact vs Klaviyo pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
Constant Contact
$12/mo to start- Drag-and-drop editor
- Templates
- Contact management
- Basic reporting
- Segmentation
- Automation paths
- A/B testing
- Resend to non-openers
- Advanced automation
- Custom reporting
- SEO recommendations
- Dynamic content
Klaviyo
$20/mo to start- Up to 250 profiles
- 500 email sends/month
- 150 SMS/MMS credits
- Email support (60 days)
- Email campaigns & flows
- Segmentation & personalization
- A/B testing
- Built-in CDP
- Everything in Email
- SMS & MMS marketing
- Unified profiles
- SMS automation flows
- Custom volume
- Advanced deliverability
- Dedicated support
- Custom onboarding
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
Constant Contact vs Klaviyo: strengths and trade-offs
Constant Contact
Pros
- Free trial offered
- Lower starting price ($12/mo)
- Broad integration ecosystem (10)
- Compliance: SOC 2, GDPR, CCPA
- Public API available
Cons
- No free plan
Klaviyo
Pros
- Free plan available
- Free trial offered
- Compliance: SOC 2 Type II, GDPR, CCPA
- Public API available
Cons
- Higher starting price ($20/mo)
- Fewer native integrations than the alternative
Buyer Fit
Who should use Constant Contact vs Klaviyo?
Startups
Klaviyo
Klaviyo keeps early-stage costs lowest with its entry tier.
Small businesses
Klaviyo
Klaviyo offers the most accessible pricing for lean teams.
Agencies
Constant Contact
Constant Contact connects to more tools for multi-client workflows.
Enterprises
Klaviyo
Klaviyo leads on compliance and breadth for complex needs.
Ecommerce
Constant Contact
Constant Contact integrates with more of the commerce stack.
SaaS companies
Either
Either is the more developer- and automation-friendly choice.
Integration overlap
Shared integrations (2)
Only in Constant Contact (8)
Only in Klaviyo (6)
Keep Exploring
Other alternatives worth considering
Similar email marketing products buyers compare alongside Constant Contact and Klaviyo.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs Constant Contact and Klaviyo against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationConstant Contact vs Klaviyo — Frequently Asked Questions
What is the difference between Constant Contact and Klaviyo?
Constant Contact and Klaviyo are both Email Marketing solutions. Constant Contact is rated 0.0/5 by 0 users, while Klaviyo is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, Constant Contact or Klaviyo?
Based on user ratings, Constant Contact scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, Constant Contact or Klaviyo?
Constant Contact is the more affordable option, starting at $12/month.
Does Constant Contact or Klaviyo have a free plan?
Klaviyo offers a free plan. Constant Contact does not have a free tier but does offer a free trial.
Can I switch from Constant Contact to Klaviyo?
Switching between Constant Contact and Klaviyo is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use Constant Contact vs Klaviyo?
Constant Contact is best suited for teams that prioritise enterprise features. Klaviyo works well for teams looking to start free and scale.
Our Verdict
The bottom line on Constant Contact vs Klaviyo
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Klaviyo
Klaviyo has the friendliest entry point for new teams.
Best for Enterprise
Klaviyo
Klaviyo leads on compliance and feature breadth.
Best Value
Klaviyo
Klaviyo delivers the lowest cost to get started.
Best AI Features
Either
Comparable AI capabilities on both sides.
Highest Rated
Either
Both earn equal user ratings.