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Chat marketing automation for Instagram, WhatsApp and Messenger
Updated
ManyChat is a chat marketing automation platform that builds conversation flows on Instagram, Facebook Messenger, WhatsApp and SMS. It adds AI replies, lead capture and broadcast tools for businesses and creators.
You design flows in a visual builder, connect channels, and set triggers such as an Instagram comment or message. AI replies handle open questions, and sequences and broadcasts follow up with contacts. Pricing is tied to active contacts per month, and channels such as WhatsApp or SMS need a paid plan according to third-party guides. The vendor pricing page was blocked, so figures come from reviews.
Creators, small businesses, e-commerce brands and agencies use it for DM marketing and lead generation, especially on Instagram and WhatsApp.
Third-party sources report a Free plan, with the contact cap cut to 25 after a March 2026 change, and a Pro plan at $39 a month ($29 annual) covering about 2,500 active contacts with AI and three channels. Overage fees apply. Verify on the vendor site.
Alternatives include Chatbase for knowledge-base chatbots, Botpress for developer-built agents, Voiceflow for conversational agent design, and Landbot for no-code web chat.
Pricing Model
FREEMIUM
Starting Price
$39/mo
Free Options
Free version
| Feature | Free | Pro Popular | Custom |
|---|---|---|---|
| About 25 contacts per third-party reports | , | , | |
| Third-party reported price, $29 billed annually | , | , | |
| About 2,500 active contacts | , | , | |
| AI features and 3 channels | , | , | |
| Higher tiers (Business, Advanced) reported by third parties | , | , | |
| Verify on vendor site | , | , |
Other
Missing an integration?
API Types
SDK Availability
Verify SDK availability in vendor's documentation.
Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
No-code chatbot builder for web, WhatsApp and Messenger with AI
Visual builder for chat and voice AI agents with usage billing