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Abandoned cart recovery by email and SMS for online stores
Updated
Recapture is an email and SMS marketing app for online stores that focuses on recovering abandoned carts. It also sends post-purchase and winback campaigns and offers email broadcasts and popups. The vendor says it is designed for stores making up to $10 million per year that do not need an agency.
You connect your store, and Recapture detects shoppers who add items to a cart but do not check out. It sends a sequence of emails, and texts on the SMS plan, using templates you can edit. Reports show how much revenue the campaigns recovered, and the vendor bills cart recovery based on revenue recovered in the last 30 days.
Recapture is for small and mid-sized online stores, up to about $10 million in annual revenue by the vendor's positioning, that want cart recovery and basic lifecycle email without managing a full marketing suite. It supports stores on Shopify, WooCommerce, Magento, BigCommerce, and Easy Digital Downloads.
Recapture's pricing page lists Cart Recovery at $39 per month, Cart Recovery plus Email Broadcasts at $58 per month, and Cart Recovery plus SMS at $59 per month. The vendor says there are no setup fees or long-term contracts, offers a refund of the last 30 days if you are unhappy, and provides a free trial with no credit card required.
Recapture supports Shopify, WooCommerce, Magento, BigCommerce, Easy Digital Downloads, CartHook, One Click Upsell, and Recharge, plus the Restrict Content Pro and Paid Memberships Pro membership plugins.
Brevo is a broader email, SMS, and CRM platform priced by send volume. Omnisend is an ecommerce marketing platform with email, SMS, and push automation. Klaviyo is a data-heavy ecommerce platform with deeper segmentation. Mailchimp is a general marketing suite; Recapture is narrower and centered on cart recovery.
Pricing Model
SUBSCRIPTION
Starting Price
$39/mo
Free Options
Free trial
| Feature | Cart Recovery | Cart Recovery + Email Broadcasts | Cart Recovery + SMS |
|---|---|---|---|
| Abandoned cart, post-purchase, and winback emails | , | , | |
| Popups | , | , | |
| Analytics and reporting | , | , | |
| Everything in Cart Recovery | , | ||
| Email broadcasts | , | , | |
| Advanced segmenting | , | , | |
| Abandoned cart and order texts | , | , | |
| Winback and post-purchase texts | , | , |
Other
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API Types
SDK Availability
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Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Email, SMS and customer data platform for ecommerce brands
Email marketing and automation platform for growing businesses
Email, SMS, and CRM marketing on one affordable platform.
Email and SMS marketing built for ecommerce.
