Persona

Persona is a configurable identity verification and management platform that helps businesses verify identities through document verification, biometric selfies, database checks, and more, and orchestrate identity workflows with a no-code builder. It supports KYC, KYB, age verification, and fraud prevention across industries, letting companies design verification flows that balance security and user experience, and manage identities and cases over time.

Persona is used by companies across fintech, marketplaces, gig economy, and other sectors that need flexible identity verification and ongoing identity management beyond a single check. Its configurable flows adapt verification to each use case, its many verification methods cover diverse needs, and its case management handles reviews. For businesses building identity verification into onboarding and operations, Persona is a leading platform.