PDI

What is PDI Political Data?

PDI, or Political Data Inc., is a California focused provider of voter data and campaign software. Founded in 1987 in Burbank, California, it sells an enhanced voter file together with a platform for field and outreach work.

Key features of PDI Political Data

• Voter file: frequently updated data with early ballot return information.
• Universes: pre-built propensity and target universes.
• Canvassing: door to door canvassing and a mobile app.
• Phone banking and texting: outreach by phone and text.
• Volunteer management: recruit and manage volunteers.
• Mapping and analysis: data analysis and mapping.
• Voter registration and people lookup: registration tools and lookup.

How PDI Political Data works

Campaigns request a count report for their district, load the voter file and build universes, then assign voters to volunteers for canvassing or calls through the platform and the mobile app. Client Success staff, a help center, office hours and boot camps support teams.

Who uses PDI Political Data?

PDI serves political campaigns and organizations in California. Sister tools OutreachCircle and CallTime are linked from the site.

PDI Political Data pricing

PDI does not list prices. It says pricing is mostly based on the number of voters in your district, a free count report comes first and a price calculator is available.

PDI Political Data integrations

No integrations are described on the site, which links to its sister tools OutreachCircle and CallTime.

PDI Political Data alternatives

NGP VAN is a widely used Democratic campaign platform. Qomon is a field campaigning tool. Salesforce Sales Cloud can be configured as a supporter CRM but has no voter file. PDI differs by combining California voter data with field software.