Get a recommendation
Tell us your requirements and our advisors will help you compare and shortlist the best-fit options, free and unbiased.
A real human, fast
Someone on our team replies within one business day, no bots, no ticket queue.
Routed to the right team
Buying, selling, partnering, or investing, you reach the people who can actually help.
Independent & unbiased
No pushy sales. Just honest guidance grounded in the ecosystem.
Tailored to your context
Tell us what you need and we shape the next steps around it.
Who are you? Pick the option that fits best.
Multi-touch attribution and marketing measurement for DTC brands
Updated
Northbeam is a marketing measurement platform for ecommerce and direct-to-consumer brands that need multi-touch attribution and media mix modeling. It tracks customer touchpoints across ad channels and ties revenue back to spend. The vendor says it is trusted by 1,000+ companies.
Northbeam connects to ad platforms and the ecommerce store, collects first-party data and attributes orders across channels. Marketers compare channels and campaigns, review creative performance and model budget changes with MMM+. Apex can pass the improved signal back to ad platform algorithms.
Growth and performance marketing teams at ecommerce and DTC brands use Northbeam. The vendor names customers such as Gardyn, Timex Group, Hexclad, Kizik and Dr. Squatch.
Northbeam prices by data volume, measured in pageviews. Professional is listed at $3,500 per month for brands spending up to $500K per month on ads, with unlimited users. Starter is listed at $1,500, and Growth and Enterprise are custom. Professional and Enterprise are annual contracts, and the vendor directs buyers to book a demo for an exact quote. No free trial is advertised.
Northbeam lists integrations with Facebook, Google Ads, Microsoft, Snap, Yahoo, X, Amazon Ads, Pinterest, TikTok, Klaviyo, The Trade Desk, Criteo, Rakuten and Impact, among others.
Rockerbox is a marketing attribution and measurement platform and the closest rival. Mixpanel is a product analytics tool focused on in-app behavior rather than ad attribution. Qualtrics is an experience management suite for surveys and feedback. SocialPilot schedules social media posts, so it addresses a different job.
Pricing Model
SUBSCRIPTION
Starting Price
$1,000/mo
Free Options
None
| Feature | Starter | Professional | Growth | Enterprise |
|---|---|---|---|---|
| Month-to-month for eligible Shopify brands | , | , | , | |
| For brands spending under $1.5M per year on ads | , | , | , | |
| Up to $500K monthly ad spend | , | , | , | |
| Unlimited users | , | , | , | |
| Any ecommerce platform | , | , | , | |
| Optional incrementality | , | , | , | |
| For brands spending under $200K per month | , | , | , | |
| Custom pricing | , | , | , | |
| Spend above $500K per month | , | , | , | |
| Customer Success Manager | , | , | , | |
| Optional MMM+ and incrementality | , | , | , |
Other
Marketing
Missing an integration?
API Types
SDK Availability
Verify SDK availability in vendor's documentation.
Developer Features
No reviews yet. Be the first to review Northbeam.
Have a question about Northbeam? Ask the community.
No questions yet. Be the first to ask about Northbeam.
Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Experience management platform for CX, EX, and market research
Social media management for agencies and brands
Product analytics to understand and improve user behavior.
Quick comparisons
