Northbeam

Northbeam is a marketing intelligence platform that helps direct-to-consumer and ecommerce brands measure and optimize their advertising. It combines multi-touch attribution, media mix modeling, and machine learning to give marketers a clear view of which channels, campaigns, and creatives drive profitable growth, with customer journey analytics, forecasting, and creative analytics across paid channels. Growth teams use Northbeam to allocate budget and improve return on ad spend. Northbeam is priced by subscription scaled to data volume, starting around $1,000/month up to $2,500/month for high-traffic sites.