Dovetail

Dovetail is a customer research and insights platform that gives teams a central repository to store, analyze, and share qualitative research. Teams upload interview recordings and transcripts, tag and code the data, surface themes across projects, and turn scattered research into a searchable, reusable body of customer insight that the whole organization can draw on.

The platform is built to fight research silos: instead of insights living in individual documents and researchers heads, Dovetail centralizes transcripts, notes, survey responses, and support feedback, applies AI to summarize and find patterns, and lets teams publish polished insights and highlight reels to stakeholders. It supports the full workflow from raw data to synthesized theme to shared decision-ready insight.

As of 2026, Dovetail simplified its pricing to two options: a genuinely free plan for individuals at no cost, and a custom-priced Enterprise plan, having discontinued its previous mid-market per-seat tier. Enterprise deals reportedly run a median around 21,600 dollars per year depending on seats, channels, and security needs. Aimed at UX researchers, product managers, and insight teams, it competes with EnjoyHQ, Condens, Aurelius, and Notion-based research systems.