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Decoded by Sia·1 day ago027
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Does ActiveCampaign include a CRM?
Yes — from the Plus plan, ActiveCampaign has a built-in sales CRM with deals and pipelines that shares data with its marketing automation — https://saaskart.co/software/activecampaign.
That lets marketing and sales work from the same contacts. Do you need marketing and sales in one tool?
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