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GetResponse vs Mailchimp: Which Email Marketing Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Rating
Reviews
0
From
$19/mo

in Email Marketing

Leads 1/9
Rating
Reviews
0
From
$13/mo

in Email Marketing

The Short Answer

GetResponse vs Mailchimp, in 15 seconds

Choose GetResponse if…

  • You prefer GetResponse's approach and ecosystem

Choose Mailchimp if…

  • You want deeper AI and automation features

Head-to-Head Scorecard

How GetResponse and Mailchimp score

Mailchimp leads on 1 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    GetResponse
    No reviews
    Mailchimp
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    GetResponse
    0
    Mailchimp
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    GetResponse
    $19/mo
    Mailchimp
    $13/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    GetResponse
    Free plan + trial
    Mailchimp
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    Even
    GetResponse
    10
    Mailchimp
    10
  • Features

    Number of listed product capabilities

    Even
    GetResponse
    12
    Mailchimp
    12
  • AI Features

    Capabilities mentioning AI, automation or ML

    Mailchimp
    GetResponse
    2
    Mailchimp
    3
  • Security & Compliance

    Number of listed compliance certifications

    Even
    GetResponse
    3
    Mailchimp
    3
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    GetResponse
    5
    Mailchimp
    5

Feature Comparison

GetResponse vs Mailchimp feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

GetResponse
Mailchimp
Overview
User rating
Pricing model
Contact-based, subscription
Contact-based, subscription
Starting price
$19/mo
$13/mo
Free version
Free trial
Features
Key capabilities
Email newsletters and autorespondersDrag-and-drop editorAI email generatorMarketing automationLanding pages and formsWebsite builder+6
Audience management and segmentationDrag-and-drop email builderCustomer Journey Builder (automation)TemplatesLanding pages and formsA/B testing+6
AI features
AI email generatorMarketing automation
Customer Journey Builder (automation)Predictive segmentationAI content (Intuit Assist)
Integrations & API
Integrations
ShopifyWooCommerceWordPressSalesforceStripePayPal+4
ShopifyWooCommerceSalesforceCanvaSquarespaceWordPress+4
Public API
Platforms
Deployment
CloudSaaS
CloudSaaS
Platforms
WebiOSAndroid
WebiOSAndroid
Mobile support
Security & Compliance
Compliance
SOC 2GDPRCCPA
SOC 2GDPRCCPA
Vendor
Company
Verified
Founded
Headquarters

Pricing Comparison

GetResponse vs Mailchimp pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

GetResponse

$19/mo to start
FreeFree
  • Up to 500 contacts
  • Email newsletters
  • 1 landing page
  • Signup forms
Starter$19/month
  • Unlimited emails
  • Autoresponders
  • Landing pages
  • 1 automation workflow
Marketer$59/month
  • Unlimited automation
  • Segmentation and scoring
  • A/B testing
  • Abandoned cart recovery
Creator$69/month
  • Everything in Marketer
  • Webinars
  • Online courses
  • Advanced funnels

Mailchimp

$13/mo to start
FreeFree
  • Up to 250 contacts
  • 500 monthly email sends
  • 1 audience
  • Basic templates
Essentials$13/month
  • Email and landing pages
  • A/B testing
  • Basic automations
  • Multiple audiences
Standard$20/month
  • Customer Journey Builder
  • Predictive segmentation
  • Send-time optimization
  • Dynamic content
Premium$350/month
  • Advanced segmentation
  • Comparative reporting
  • Multivariate testing
  • Unlimited seats and roles

Total cost of ownership factors

Free planGetResponse Mailchimp
Free trial to evaluateGetResponse Mailchimp
Transparent published pricingGetResponse Mailchimp
Public API (build vs. buy add-ons)GetResponse Mailchimp

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

GetResponse vs Mailchimp: strengths and trade-offs

GetResponse

Pros

  • Free plan available
  • Free trial offered
  • Compliance: SOC 2, GDPR, CCPA
  • Public API available

Cons

  • Higher starting price ($19/mo)

Mailchimp

Pros

  • Free plan available
  • Free trial offered
  • Lower starting price ($13/mo)
  • Compliance: SOC 2, GDPR, CCPA
  • Stronger AI / automation features
  • Public API available

Cons

    Buyer Fit

    Who should use GetResponse vs Mailchimp?

    Startups

    Either

    Either keeps early-stage costs lowest with its entry tier.

    Small businesses

    Either

    Either offers the most accessible pricing for lean teams.

    Agencies

    Either

    Either connects to more tools for multi-client workflows.

    Enterprises

    Either

    Either leads on compliance and breadth for complex needs.

    Ecommerce

    Mailchimp

    Mailchimp integrates with more of the commerce stack.

    SaaS companies

    Mailchimp

    Mailchimp is the more developer- and automation-friendly choice.

    Integration overlap

    Shared integrations (6)

    ShopifyWooCommerceWordPressSalesforceStripeZapier

    Only in GetResponse (4)

    PayPalFacebookGoogle AdsMagento

    Only in Mailchimp (4)

    CanvaSquarespaceQuickBooksGoogle Analytics

    Keep Exploring

    Other alternatives worth considering

    Similar email marketing products buyers compare alongside GetResponse and Mailchimp.

    Ask SIA which solution fits your business

    SIA, Saaskart's AI buying assistant, weighs GetResponse and Mailchimp against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

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    GetResponse vs Mailchimp — Frequently Asked Questions

    What is the difference between GetResponse and Mailchimp?

    GetResponse and Mailchimp are both Email Marketing solutions. GetResponse is rated 0.0/5 by 0 users, while Mailchimp is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

    Which is better, GetResponse or Mailchimp?

    Based on user ratings, GetResponse scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

    Which is cheaper, GetResponse or Mailchimp?

    Mailchimp is the more affordable option, starting at $13/month.

    Does GetResponse or Mailchimp have a free plan?

    GetResponse offers a free plan. does not have a free tier but does offer a free trial.

    Can I switch from GetResponse to Mailchimp?

    Switching between GetResponse and Mailchimp is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

    Who should use GetResponse vs Mailchimp?

    GetResponse is best suited for teams that prioritise enterprise features. Mailchimp works well for teams looking to start free and scale.

    Our Verdict

    The bottom line on GetResponse vs Mailchimp

    Best Overall

    Either

    It's a tie balances user satisfaction and proven adoption.

    Best for Startups

    Either

    It's a tie has the friendliest entry point for new teams.

    Best for Enterprise

    Either

    It's a tie leads on compliance and feature breadth.

    Best Value

    Either

    It's a tie delivers the lowest cost to get started.

    Best AI Features

    Mailchimp

    Mailchimp ships more AI and automation.

    Highest Rated

    Either

    Both earn equal user ratings.

    Ready to decide between GetResponse and Mailchimp?

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