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Apollo.io vs Freckle: Which Sales AI Agents Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Rating
,
Reviews
0
From
$49/mo

in Sales AI Agents

Leads 2/9
Rating
,
Reviews
0
From
$99/mo

in Lead Gen AI

The Short Answer

Apollo.io vs Freckle, in 15 seconds

Choose Apollo.io if…

  • You want deeper AI and automation features

Choose Freckle if…

  • You depend on a broad integration ecosystem

Head-to-Head Scorecard

How Apollo.io and Freckle score

Freckle leads on 2 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Apollo.io
    No reviews
    Freckle
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    Apollo.io
    0
    Freckle
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    Apollo.io
    $49/mo
    Freckle
    $99/mo
  • Free Access

    Availability of a free plan and/or free trial

    Even
    Apollo.io
    Free plan
    Freckle
    Free plan
  • Integrations

    Number of listed third-party integrations

    Freckle
    Apollo.io
    4
    Freckle
    7
  • Features

    Number of listed product capabilities

    Even
    Apollo.io
    7
    Freckle
    7
  • AI Features

    Capabilities mentioning AI, automation or ML

    Apollo.io
    Apollo.io
    2
    Freckle
    ,
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Apollo.io
    2
    Freckle
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Freckle
    Apollo.io
    4
    Freckle
    5

Feature Comparison

Apollo.io vs Freckle feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

Apollo.io
Freckle
Overview
User rating
,
,
Pricing model
FREEMIUM
FREEMIUM
Starting price
$49/mo
$99/mo
Free version
Free trial
Features
Key capabilities
B2B databaseAI prospectingIntent targetingAutomated sequencesLead enrichmentInbound routing+1
Waterfall enrichment across data providersMulti-step workflow orchestrationJob-change signal monitoring with CRM and Slack alertsReusable workflow templatesAccess to 40+ data providersEmail and phone finding+1
AI features
AI prospectingAutomated sequences
,
Integrations & API
Integrations
SalesforceHubSpotOutreachSalesloft
HubSpotSlackFindymailLeadmagicZeroBounceApify+1
Public API
Platforms
Deployment
Cloud
Cloud
Platforms
WebChrome extensionAPI
WebAPImacOSLinux
Mobile support
Security & Compliance
Compliance
SOC 2GDPR
SOC 2GDPR
Vendor
Company
,
,
Verified
Founded
2015
2021
Headquarters
San Francisco, California, USA
,

Pricing Comparison

Apollo.io vs Freckle pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Apollo.io

$49/mo to start
FreeFree
  • For founders and early teams
  • Email campaigns included
BasicCustom
  • Individual sellers
  • Email sequencing
ProfessionalCustom
  • Higher credit limits
  • AI features and call recording
CustomCustom
  • Custom volumes
  • SSO and advanced security

Freckle

$99/mo to start
FreeFree
  • 250 free credits
  • Waterfall enrichments
  • Unlimited seats and tables
  • Web search and scraping
Build$99/month
  • Unlimited table rows
  • HTTP API
  • Bring your own API keys
  • 40+ data providers
EnterpriseCustom
  • Custom credit plans
  • Dedicated account manager
  • Beyond 500k credits

Total cost of ownership factors

Free planApollo.io Freckle
Free trial to evaluateApollo.io Freckle
Transparent published pricingApollo.io Freckle
Public API (build vs. buy add-ons)Apollo.io Freckle

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Apollo.io vs Freckle: strengths and trade-offs

Apollo.io

Pros

  • Free plan available
  • Lower starting price ($49/mo)
  • Compliance: SOC 2, GDPR
  • Stronger AI / automation features
  • Public API available

Cons

  • Fewer native integrations than the alternative

Freckle

Pros

  • Free plan available
  • Broad integration ecosystem (7)
  • Compliance: SOC 2, GDPR
  • Public API available

Cons

  • Higher starting price ($99/mo)

Buyer Fit

Who should use Apollo.io vs Freckle?

Startups

Either

Either keeps early-stage costs lowest with its entry tier.

Small businesses

Either

Either offers the most accessible pricing for lean teams.

Agencies

Freckle

Freckle connects to more tools for multi-client workflows.

Enterprises

Either

Either leads on compliance and breadth for complex needs.

Ecommerce

Freckle

Freckle integrates with more of the commerce stack.

SaaS companies

Apollo.io

Apollo.io is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (1)

HubSpot

Only in Apollo.io (3)

SalesforceOutreachSalesloft

Only in Freckle (6)

SlackFindymailLeadmagicZeroBounceApifyHeyReach

Keep Exploring

Other alternatives worth considering

Similar sales ai agents products buyers compare alongside Apollo.io and Freckle.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Apollo.io and Freckle against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

Get a personalised recommendation

Apollo.io vs Freckle, Frequently Asked Questions

What is the difference between Apollo.io and Freckle?

Apollo.io and Freckle are both Sales AI Agents solutions. Apollo.io is rated 0.0/5 by 0 users, while Freckle is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Apollo.io or Freckle?

Based on user ratings, Apollo.io scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Apollo.io or Freckle?

Apollo.io is the more affordable option, starting at $49/month.

Does Apollo.io or Freckle have a free plan?

Apollo.io offers a free plan. does not have a free tier but offers paid plans.

Can I switch from Apollo.io to Freckle?

Switching between Apollo.io and Freckle is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Apollo.io vs Freckle?

Apollo.io is best suited for teams that prioritise enterprise features. Freckle works well for teams looking to start free and scale.

Our Verdict

The bottom line on Apollo.io vs Freckle

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Either

It's a tie has the friendliest entry point for new teams.

Best for Enterprise

Either

It's a tie leads on compliance and feature breadth.

Best Value

Either

It's a tie delivers the lowest cost to get started.

Best AI Features

Apollo.io

Apollo.io ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

Ready to decide between Apollo.io and Freckle?

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