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Clari vs Clay: Which Sales AI Agents Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Rating
,
Reviews
0
From
Custom

in Sales AI Agents

Leads 3/9
Rating
,
Reviews
0
From
$167/mo

in Sales AI Agents

The Short Answer

Clari vs Clay, in 15 seconds

Choose Clari if…

  • You depend on a broad integration ecosystem
  • You want deeper AI and automation features

Choose Clay if…

  • You want the lower entry price
  • You need a genuinely free plan
  • You want to trial before paying
  • You need the broader feature set

Head-to-Head Scorecard

How Clari and Clay score

Clay leads on 3 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Clari
    No reviews
    Clay
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    Clari
    0
    Clay
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Clay
    Clari
    Custom
    Clay
    $167/mo
  • Free Access

    Availability of a free plan and/or free trial

    Clay
    Clari
    Paid only
    Clay
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    Clari
    Clari
    6
    Clay
    5
  • Features

    Number of listed product capabilities

    Clay
    Clari
    6
    Clay
    8
  • AI Features

    Capabilities mentioning AI, automation or ML

    Clari
    Clari
    1
    Clay
    ,
  • Security & Compliance

    Number of listed compliance certifications

    Even
    Clari
    2
    Clay
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Even
    Clari
    4
    Clay
    4

Feature Comparison

Clari vs Clay feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

Clari
Clay
Overview
User rating
,
,
Pricing model
Custom
FREEMIUM
Starting price
Custom
$167/mo
Free version
Free trial
Features
Key capabilities
AI forecastingPipeline inspectionConversation intelligenceRevenue agentsCRM syncDeal insights
Waterfall enrichmentClaygentIntent and job-change signalsAudience managementNative email sequencingCRM sync+2
AI features
AI forecasting
,
Integrations & API
Integrations
SalesforceHubSpotLinkedInGmailOutlookSlack
SalesforceHubSpotSlackLinkedInSnowflake
Public API
Platforms
Deployment
CloudSaaS
Cloud
Platforms
WebAPI
WebAPIChrome extension
Mobile support
Security & Compliance
Compliance
SOC 2GDPR
SOC 2GDPR
Vendor
Company
,
,
Verified
Founded
2013
2017
Headquarters
Sunnyvale, California, USA
New York, New York, USA

Pricing Comparison

Clari vs Clay pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Clari

Custom to start
ProCustom
  • Integrations
  • Pipeline inspection
  • Email support
  • Higher usage limits
EnterpriseCustom
  • Dedicated support
  • Revenue agents
  • Everything in Pro
  • Conversation intelligence

Clay

$167/mo to start
FreeFree
  • 100 data credits per month
  • 500 actions per month
  • Up to 200 rows per table
Launch$167/month
  • 15,000 actions per month
  • 3,000 data credits per month
  • Phone enrichment, job change signals
  • Starting price; 14-day trial
Growth$446/month
  • 40,000 actions per month
  • 6,000 data credits per month
  • CRM auto-sync, HTTP API
  • Starting price; 14-day trial
EnterpriseCustom
  • 200,000+ actions per month
  • SSO and RBAC
  • Unlimited audiences
  • Annual commitment

Total cost of ownership factors

Free planClari Clay
Free trial to evaluateClari Clay
Transparent published pricingClari Clay
Public API (build vs. buy add-ons)Clari Clay

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Clari vs Clay: strengths and trade-offs

Clari

Pros

  • Broad integration ecosystem (6)
  • Compliance: SOC 2, GDPR
  • Stronger AI / automation features
  • Public API available

Cons

  • No free plan
  • No free trial
  • Pricing is quote-based (less transparent)

Clay

Pros

  • Free plan available
  • Free trial offered
  • Compliance: SOC 2, GDPR
  • Public API available

Cons

  • Fewer native integrations than the alternative

Buyer Fit

Who should use Clari vs Clay?

Startups

Clay

Clay keeps early-stage costs lowest with its entry tier.

Small businesses

Clay

Clay offers the most accessible pricing for lean teams.

Agencies

Clari

Clari connects to more tools for multi-client workflows.

Enterprises

Clay

Clay leads on compliance and breadth for complex needs.

Ecommerce

Clari

Clari integrates with more of the commerce stack.

SaaS companies

Clari

Clari is the more developer- and automation-friendly choice.

Integration overlap

Shared integrations (4)

SalesforceHubSpotLinkedInSlack

Only in Clari (2)

GmailOutlook

Only in Clay (1)

Snowflake

Keep Exploring

Other alternatives worth considering

Similar sales ai agents products buyers compare alongside Clari and Clay.

Ask SIA which solution fits your business

SIA, Saaskart's AI buying assistant, weighs Clari and Clay against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

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Clari vs Clay, Frequently Asked Questions

What is the difference between Clari and Clay?

Clari and Clay are both Sales AI Agents solutions. Clari is rated 0.0/5 by 0 users, while Clay is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

Which is better, Clari or Clay?

Based on user ratings, Clari scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

Which is cheaper, Clari or Clay?

Clay is the more affordable option, starting at $167/month.

Does Clari or Clay have a free plan?

Clay offers a free plan. Clari does not have a free tier but does offer a free trial.

Can I switch from Clari to Clay?

Switching between Clari and Clay is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

Who should use Clari vs Clay?

Clari is best suited for teams that prioritise enterprise features. Clay works well for teams looking to start free and scale.

Our Verdict

The bottom line on Clari vs Clay

Best Overall

Either

It's a tie balances user satisfaction and proven adoption.

Best for Startups

Clay

Clay has the friendliest entry point for new teams.

Best for Enterprise

Clay

Clay leads on compliance and feature breadth.

Best Value

Clay

Clay delivers the lowest cost to get started.

Best AI Features

Clari

Clari ships more AI and automation.

Highest Rated

Either

Both earn equal user ratings.

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