Whereby

Whereby is a video conferencing platform built around simplicity: meetings run entirely in the browser with no downloads, installs, or accounts required for guests. Each user gets persistent room links they can reuse and share, so joining a call is as easy as clicking a URL. Rooms include screen sharing, recording, virtual backgrounds, breakout groups, and integrations with collaboration tools, wrapped in a clean, low-friction interface that reduces the "please install the app" friction common to other tools.

Whereby comes in two distinct products. Whereby Meetings is the hosted video conferencing service with Free, Pro, and Business tiers for individuals and teams who want reliable, branded rooms. Whereby Embedded is a developer platform — a video API and SDK that lets companies build real-time video and audio directly into their own websites and applications, powering telehealth, online education, virtual events, customer support, and marketplace products without building WebRTC infrastructure from scratch. Embedded is priced on usage (participant minutes) and handles the hard parts of scaling, quality, and compliance.

Whereby suits solo professionals and small teams wanting frictionless branded meetings, and product teams that need to embed video without reinventing the plumbing. Meetings pricing runs from a free tier to modest per-host monthly plans, while Embedded is usage-based for developers. It competes with Zoom and Google Meet on the meetings side and with video-API providers on the embedded side, differentiating on ease of use, branding, and a genuinely no-install guest experience.