Whatfix

Whatfix is an enterprise digital adoption platform (DAP) that helps organizations drive adoption of software - both their own products and internal enterprise applications - through in-app guidance, self-help, and analytics. It overlays interactive walkthroughs, task lists, tooltips, and a self-help widget onto applications so employees and users learn in the flow of work rather than through separate training.

The platform is built for scale and complexity: it supports web, desktop, mobile, and Citrix-delivered applications, making it a common choice for large enterprises rolling out software like Salesforce, Workday, SAP, or custom internal tools. Content authored once can guide users across processes, while adoption analytics reveal where people struggle, and newer AI capabilities personalize and automate guidance.

Whatfix does not publish public pricing; it uses a flat per-application fee plus use-license fees tailored to each customer. Aggregated contract data puts the median around 31,950 dollars per year, with Standard deployments roughly 10,000 to 45,000 dollars, Premium from around 40,000 dollars, and Enterprise fully custom, driven by application type and user count. It competes with WalkMe, Pendo, Chameleon, and Userpilot at the enterprise end of adoption tooling.