Sprinklr Social

What is Sprinklr Social?

Sprinklr Social is an AI-driven social media management platform for large enterprises that combines publishing, engagement, listening, campaign management and analytics. The vendor reports support for 30+ social and messaging channels. Pricing is not listed on its product page.

Key features of Sprinklr Social

• Unified management: publishing, engagement, listening, advertising, customer service and advocacy in one platform.
• AI: trend and sentiment detection in 100+ languages, publishing recommendations and message categorization.
• Governance: role-based access, approval workflows, compliance flagging and audit trails.
• Sprinklr Copilot: a conversational interface for querying data.
• Customization: custom workflows by brand, region or business unit.
• Related modules: employee advocacy, social listening, competitive benchmarking and conversational commerce.

How Sprinklr Social works

Brands connect channels, plan content, route approvals, publish and respond from one workspace, with listening and analytics informing campaigns. Rules and roles can differ by brand or region.

Who uses Sprinklr Social?

The vendor targets large enterprises and distributed teams. It cites a Forrester study of $6.98M in benefits over three years and leader placements from Forrester, Gartner and G2.

Sprinklr Social pricing

Sprinklr does not publish pricing for Sprinklr Social; plans are quoted by the vendor.

Sprinklr Social integrations

Named integrations include Salesforce, Microsoft Dynamics and Adobe Experience Manager. The vendor links to a catalog of 100+ integrations.

Sprinklr Social alternatives

Sprout Social and Agorapulse are lighter, publicly priced tools for small and midsize teams. Later focuses on visual planning for creators and brands, and SocialPilot is a lower-cost scheduler. Sprinklr Social is designed for enterprise governance.