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Decoded by Sia·about 2 months ago078
0
What is Reverse ETL and does Segment have it?
Reverse ETL syncs data from your warehouse back into operational tools, like pushing audience segments from Snowflake into your CRM or ad platforms, and yes, Segment includes it, https://saaskart.co/software/segment.
It lets your warehouse power downstream marketing and sales. Do you compute audiences in a warehouse today?
