Encord vs Twelve Labs: Which Data Labeling Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.
The Short Answer
Encord vs Twelve Labs, in 15 seconds
Choose Encord if…
- You have strict security & compliance needs
Choose Twelve Labs if…
- You want the lower entry price
- You need a genuinely free plan
Head-to-Head Scorecard
How Encord and Twelve Labs score
Twelve Labs leads on 3 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
EncordNo reviewsTwelveNo reviews - Even
Review Volume
Number of verified reviews, a proxy for adoption
Encord0Twelve0 - Twelve Labs
Entry Pricing
Lowest published starting price (free plan = lowest)
EncordCustomTwelve$3/mo - Twelve Labs
Free Access
Availability of a free plan and/or free trial
EncordPaid onlyTwelveFree plan - Even
Integrations
Number of listed third-party integrations
Encord4Twelve4 - Even
Features
Number of listed product capabilities
Encord6Twelve6 - Even
AI Features
Capabilities mentioning AI, automation or ML
Encord,Twelve, - Encord
Security & Compliance
Number of listed compliance certifications
Encord3Twelve2 - Twelve Labs
Platforms & Deployment
Supported platforms and deployment options
Encord3Twelve4
Feature Comparison
Encord vs Twelve Labs feature breakdown
Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.
Pricing Comparison
Encord vs Twelve Labs pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
Encord
Custom to start- Starter, Team and Enterprise plans per third-party sources
- Quote required
Twelve Labs
$3/mo to start- Up to 10 hours of indexing
- 600 minutes of video upload
- 90-day index access
- No credit card
- Indexing $2.50 per hour
- Search API $4 per 1,000 queries
- Analyze API $1.75 per hour input video
- Embed API $0.20 to $0.26 per 1M tokens
- Committed contracts
- Unlimited usage tiers
- Private or self-managed deployment
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
Encord vs Twelve Labs: strengths and trade-offs
Encord
Pros
- Compliance: SOC 2, ISO 27001, GDPR
- Public API available
Cons
- No free plan
- No free trial
- Pricing is quote-based (less transparent)
Twelve Labs
Pros
- Free plan available
- Compliance: SOC 2, GDPR
- Public API available
Cons
Buyer Fit
Who should use Encord vs Twelve Labs?
Startups
Twelve Labs
Twelve Labs keeps early-stage costs lowest with its entry tier.
Small businesses
Twelve Labs
Twelve Labs offers the most accessible pricing for lean teams.
Agencies
Either
Either connects to more tools for multi-client workflows.
Enterprises
Encord
Encord leads on compliance and breadth for complex needs.
Ecommerce
Either
Either integrates with more of the commerce stack.
SaaS companies
Either
Either is the more developer- and automation-friendly choice.
Integration overlap
Only in Encord (4)
Only in Twelve Labs (4)
Keep Exploring
Other alternatives worth considering
Similar data labeling products buyers compare alongside Encord and Twelve Labs.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs Encord and Twelve Labs against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationEncord vs Twelve Labs, Frequently Asked Questions
What is the difference between Encord and Twelve Labs?
Encord and Twelve Labs are both Data Labeling solutions. Encord is rated 0.0/5 by 0 users, while Twelve Labs is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, Encord or Twelve Labs?
Based on user ratings, Encord scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, Encord or Twelve Labs?
Twelve Labs is the more affordable option, starting at $3/month.
Does Encord or Twelve Labs have a free plan?
Twelve Labs offers a free plan. Encord does not have a free tier but offers paid plans.
Can I switch from Encord to Twelve Labs?
Switching between Encord and Twelve Labs is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use Encord vs Twelve Labs?
Encord is best suited for teams that prioritise enterprise features. Twelve Labs works well for teams looking to start free and scale.
Our Verdict
The bottom line on Encord vs Twelve Labs
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Twelve Labs
Twelve Labs has the friendliest entry point for new teams.
Best for Enterprise
Encord
Encord leads on compliance and feature breadth.
Best Value
Twelve Labs
Twelve Labs delivers the lowest cost to get started.
Best AI Features
Either
Comparable AI capabilities on both sides.
Highest Rated
Either
Both earn equal user ratings.
