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Video understanding foundation models
Twelve Labs is a video understanding AI agent offering multimodal foundation models and APIs that search, classify and describe video content. Founded in 2021 and based in San Francisco, California, USA, Twelve Labs helps media, sports and security companies automate video understanding work and get results faster.
Twelve Labs takes video, audio and text as input and produces text and embeddings. It is powered by Twelve Labs Marengo and Pegasus models, with the vendor managing prompts, models and updates. It connects to tools such as AWS, Azure, Google Cloud and NVIDIA, so the agent works inside existing workflows.
Twelve Labs is built for media, sports and security companies. It suits teams that want semantic video search and video-to-text without adding headcount, while keeping people in control of review and final decisions.
Twelve Labs is often compared with Google Video AI. Twelve Labs stands out for semantic video search and video embeddings. The right choice depends on your workflow, integrations and budget, so compare both on a real task.
Pricing Model
Subscription
Starting Price
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Free Options
Free version, Free trial
Try Twelve Labs with limited usage.
Twelve Labs for individuals and growing teams. See twelvelabs.io for current pricing.
Twelve Labs for larger organizations with security and admin needs. Contact sales for a quote.
| Feature | Free | Pro Popular | Enterprise |
|---|---|---|---|
| Semantic video search | , | ||
| Limited monthly usage | , | , | |
| Community support | , | , | |
| Video-to-text | , | , | |
| Higher usage limits | , | , | |
| Integrations | , | , | |
| Email support | , | , | |
| Everything in Pro | , | , | |
| Video embeddings | , | , | |
| Classification | , | , | |
| SSO and admin controls | , | , | |
| Dedicated support | , | , |
Other
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API Types
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
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