NAKIVO vs Rubrik: Which Backup & Recovery Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.
The Short Answer
NAKIVO vs Rubrik, in 15 seconds
Choose NAKIVO if…
- You have strict security & compliance needs
Choose Rubrik if…
- You need the broader feature set
Head-to-Head Scorecard
How NAKIVO and Rubrik score
Rubrik leads on 2 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
NAKIVONo reviewsRubrikNo reviews - Even
Review Volume
Number of verified reviews, a proxy for adoption
NAKIVO0Rubrik0 - Even
Entry Pricing
Lowest published starting price (free plan = lowest)
NAKIVOCustomRubrikCustom - Even
Free Access
Availability of a free plan and/or free trial
NAKIVOFree trialRubrikFree trial - Even
Integrations
Number of listed third-party integrations
NAKIVO6Rubrik6 - Rubrik
Features
Number of listed product capabilities
NAKIVO0Rubrik6 - Even
AI Features
Capabilities mentioning AI, automation or ML
NAKIVO,Rubrik, - NAKIVO
Security & Compliance
Number of listed compliance certifications
NAKIVO4Rubrik3 - Rubrik
Platforms & Deployment
Supported platforms and deployment options
NAKIVO4Rubrik5
Feature Comparison
NAKIVO vs Rubrik feature breakdown
Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.
Pricing Comparison
NAKIVO vs Rubrik pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
NAKIVO
Custom to start- Microsoft 365 backup
- VM backup and replication
- Standard support
- Analytics and reporting
- ransomware protection
- Advanced security and controls
- Dedicated support and onboarding
- Everything in Professional
Rubrik
Custom to start- Backup & recovery
- Immutable backups
- Capacity-based
- Ransomware protection
- Data threat analytics
- Sensitive-data discovery
- Cyber recovery
- Cloud & SaaS
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
NAKIVO vs Rubrik: strengths and trade-offs
NAKIVO
Pros
- Free trial offered
- Compliance: SOC 2, ISO 27001, GDPR
- Public API available
Cons
- No free plan
- Pricing is quote-based (less transparent)
Rubrik
Pros
- Free trial offered
- Compliance: SOC 2, ISO 27001, FedRAMP
- Public API available
Cons
- No free plan
- Pricing is quote-based (less transparent)
Buyer Fit
Who should use NAKIVO vs Rubrik?
Startups
Either
Either keeps early-stage costs lowest with its entry tier.
Small businesses
Either
Either offers the most accessible pricing for lean teams.
Agencies
Rubrik
Rubrik connects to more tools for multi-client workflows.
Enterprises
NAKIVO
NAKIVO leads on compliance and breadth for complex needs.
Ecommerce
Either
Either integrates with more of the commerce stack.
SaaS companies
Rubrik
Rubrik is the more developer- and automation-friendly choice.
Integration overlap
Shared integrations (5)
Only in NAKIVO (1)
Only in Rubrik (1)
Keep Exploring
Other alternatives worth considering
Similar backup & recovery products buyers compare alongside NAKIVO and Rubrik.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs NAKIVO and Rubrik against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationNAKIVO vs Rubrik, Frequently Asked Questions
What is the difference between NAKIVO and Rubrik?
NAKIVO and Rubrik are both Backup & Recovery solutions. NAKIVO is rated 0.0/5 by 0 users, while Rubrik is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, NAKIVO or Rubrik?
Based on user ratings, NAKIVO scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, NAKIVO or Rubrik?
Both products have custom pricing. We recommend contacting both vendors for a quote tailored to your team size.
Does NAKIVO or Rubrik have a free plan?
Neither NAKIVO nor Rubrik currently offers a free plan, but NAKIVO provides a free trial.
Can I switch from NAKIVO to Rubrik?
Switching between NAKIVO and Rubrik is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use NAKIVO vs Rubrik?
NAKIVO is best suited for teams that prioritise enterprise features. Rubrik works well for teams needing advanced capabilities.
Our Verdict
The bottom line on NAKIVO vs Rubrik
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Either
It's a tie has the friendliest entry point for new teams.
Best for Enterprise
NAKIVO
NAKIVO leads on compliance and feature breadth.
Best Value
Either
It's a tie delivers the lowest cost to get started.
Best AI Features
Either
Comparable AI capabilities on both sides.
Highest Rated
Either
Both earn equal user ratings.
