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Matomo vs Onclusive: Which Marketing Analytics Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.

Leads 5/9
Rating
Reviews
0
From
$23/mo

in Marketing Analytics

Rating
Reviews
0
From
Custom

The Short Answer

Matomo vs Onclusive, in 15 seconds

Choose Matomo if…

  • You want the lower entry price
  • You need a genuinely free plan
  • You want to trial before paying
  • You depend on a broad integration ecosystem

Choose Onclusive if…

  • You prefer Onclusive's approach and ecosystem

Head-to-Head Scorecard

How Matomo and Onclusive score

Matomo leads on 5 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Matomo
    No reviews
    Onclusive
    No reviews
  • Review Volume

    Number of verified reviews — a proxy for adoption

    Even
    Matomo
    0
    Onclusive
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Matomo
    Matomo
    $23/mo
    Onclusive
    Custom
  • Free Access

    Availability of a free plan and/or free trial

    Matomo
    Matomo
    Free plan + trial
    Onclusive
    Paid only
  • Integrations

    Number of listed third-party integrations

    Matomo
    Matomo
    6
    Onclusive
    0
  • Features

    Number of listed product capabilities

    Even
    Matomo
    6
    Onclusive
    6
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    Matomo
    Onclusive
  • Security & Compliance

    Number of listed compliance certifications

    Matomo
    Matomo
    3
    Onclusive
  • Platforms & Deployment

    Supported platforms and deployment options

    Matomo
    Matomo
    5
    Onclusive
    3

Feature Comparison

Matomo vs Onclusive feature breakdown

Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.

Matomo
Onclusive
Overview
User rating
Pricing model
FREEMIUM
QUOTE_BASED
Starting price
$23/mo
Custom
Free version
Free trial
Features
Key capabilities
Web analyticsBehavior & funnel reportsHeatmaps & session recordingsA/B testingPrivacy & data ownershipSelf-hosting
Media monitoringMedia contacts databaseSocial listeningPR analytics & measurementCoverage reportingReputation insights
AI features
Integrations & API
Integrations
WordPressGoogle AdsCloudflareShopifyDrupalZapier
Public API
Platforms
Deployment
CloudOn-Premise
CloudWeb
Platforms
WebLinuxAPI
Web
Mobile support
Security & Compliance
Compliance
GDPRISO 27001CCPA
Vendor
Company
Verified
Founded
2007
Headquarters
Wellington, New Zealand

Pricing Comparison

Matomo vs Onclusive pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Matomo

$23/mo to start
On-PremiseFree
  • 100% data ownership
  • Core web analytics
  • Open source
  • Optional paid plugins
Cloud$23/month
  • Hosted & maintained
  • All premium features included
  • GDPR-friendly tracking
  • Email support
Enterprise (Cloud)Custom
  • Custom page view limits
  • SSO
  • Priority support & SLA
  • Onboarding assistance

Onclusive

Custom to start
CustomCustom
  • Media monitoring
  • Media database
  • Social listening
  • PR measurement

Total cost of ownership factors

Free planMatomo Onclusive
Free trial to evaluateMatomo Onclusive
Transparent published pricingMatomo Onclusive
Public API (build vs. buy add-ons)Matomo Onclusive

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Matomo vs Onclusive: strengths and trade-offs

Matomo

Pros

  • Free plan available
  • Free trial offered
  • Broad integration ecosystem (6)
  • Compliance: GDPR, ISO 27001, CCPA
  • Public API available

Cons

    Onclusive

    Pros

      Cons

      • No free plan
      • No free trial
      • Pricing is quote-based (less transparent)
      • Fewer native integrations than the alternative
      • No compliance certifications listed

      Buyer Fit

      Who should use Matomo vs Onclusive?

      Startups

      Matomo

      Matomo keeps early-stage costs lowest with its entry tier.

      Small businesses

      Matomo

      Matomo offers the most accessible pricing for lean teams.

      Agencies

      Matomo

      Matomo connects to more tools for multi-client workflows.

      Enterprises

      Matomo

      Matomo leads on compliance and breadth for complex needs.

      Ecommerce

      Matomo

      Matomo integrates with more of the commerce stack.

      SaaS companies

      Matomo

      Matomo is the more developer- and automation-friendly choice.

      Integration overlap

      Only in Matomo (6)

      WordPressGoogle AdsCloudflareShopifyDrupalZapier

      Only in Onclusive (0)

      Ask SIA which solution fits your business

      SIA, Saaskart's AI buying assistant, weighs Matomo and Onclusive against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.

      Get a personalised recommendation

      Matomo vs Onclusive — Frequently Asked Questions

      What is the difference between Matomo and Onclusive?

      Matomo and Onclusive are both Marketing Analytics solutions. Matomo is rated 0.0/5 by 0 users, while Onclusive is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

      Which is better, Matomo or Onclusive?

      Based on user ratings, Matomo scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

      Which is cheaper, Matomo or Onclusive?

      Matomo is the more affordable option, starting at $23/month.

      Does Matomo or Onclusive have a free plan?

      Matomo offers a free plan. Onclusive does not have a free tier but does offer a free trial.

      Can I switch from Matomo to Onclusive?

      Switching between Matomo and Onclusive is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

      Who should use Matomo vs Onclusive?

      Matomo is best suited for teams that prioritise enterprise features. Onclusive works well for teams needing advanced capabilities.

      Our Verdict

      The bottom line on Matomo vs Onclusive

      Best Overall

      Either

      It's a tie balances user satisfaction and proven adoption.

      Best for Startups

      Matomo

      Matomo has the friendliest entry point for new teams.

      Best for Enterprise

      Matomo

      Matomo leads on compliance and feature breadth.

      Best Value

      Matomo

      Matomo delivers the lowest cost to get started.

      Best AI Features

      Either

      Comparable AI capabilities on both sides.

      Highest Rated

      Either

      Both earn equal user ratings.

      Ready to decide between Matomo and Onclusive?

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