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Formidable Forms vs Smartsurvey: Which Survey Software Is Better in 2026?

Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction, side by side, with no marketing spin.

Rating
,
Reviews
0
From
$39/mo

in Survey Software

Leads 3/9
Rating
,
Reviews
0
From
$70/mo

The Short Answer

Formidable Forms vs Smartsurvey, in 15 seconds

Choose Formidable Forms if…

  • You depend on a broad integration ecosystem

Choose Smartsurvey if…

  • You want to trial before paying
  • You have strict security & compliance needs
  • You need the broader feature set

Head-to-Head Scorecard

How Formidable Forms and Smartsurvey score

Smartsurvey leads on 3 of 9 measured dimensions.

  • Customer Rating

    Average score from verified user reviews

    Even
    Formidable
    No reviews
    Smartsurvey
    No reviews
  • Review Volume

    Number of verified reviews, a proxy for adoption

    Even
    Formidable
    0
    Smartsurvey
    0
  • Entry Pricing

    Lowest published starting price (free plan = lowest)

    Even
    Formidable
    $39/mo
    Smartsurvey
    $70/mo
  • Free Access

    Availability of a free plan and/or free trial

    Smartsurvey
    Formidable
    Free plan
    Smartsurvey
    Free plan + trial
  • Integrations

    Number of listed third-party integrations

    Formidable Forms
    Formidable
    6
    Smartsurvey
    5
  • Features

    Number of listed product capabilities

    Smartsurvey
    Formidable
    0
    Smartsurvey
    6
  • AI Features

    Capabilities mentioning AI, automation or ML

    Even
    Formidable
    ,
    Smartsurvey
    ,
  • Security & Compliance

    Number of listed compliance certifications

    Smartsurvey
    Formidable
    1
    Smartsurvey
    2
  • Platforms & Deployment

    Supported platforms and deployment options

    Formidable Forms
    Formidable
    5
    Smartsurvey
    3

Feature Comparison

Formidable Forms vs Smartsurvey feature breakdown

Search or filter the full feature matrix, core features, AI, integrations, APIs, security and compliance.

Formidable Forms
Smartsurvey
Overview
User rating
,
,
Pricing model
SUBSCRIPTION
FREEMIUM
Starting price
$39/mo
$70/mo
Free version
Free trial
Features
Key capabilities
,
Survey creationLogic & branchingSentiment & text analysisMulti-channel distributionDashboardsCustom branding
AI features
,
,
Integrations & API
Integrations
WordPressStripePayPalMailchimpSalesforceZapier
SalesforceHubSpotPower BIZapierMicrosoft Teams
Public API
Platforms
Deployment
CloudSaaSSelf-Hosted
Cloud
Platforms
WebWordPress
WebAPI
Mobile support
Security & Compliance
Compliance
GDPR
GDPRISO 27001
Vendor
Company
,
,
Verified
Founded
2010
2010
Headquarters
Cedar Rapids, Iowa, United States
Tewkesbury, United Kingdom

Pricing Comparison

Formidable Forms vs Smartsurvey pricing

Entry pricing, plan tiers and the cost factors that shape total cost of ownership.

Formidable Forms

$39/mo to start
Basic$39/year
  • Data on your site
  • Single-site license
  • Conditional logic
  • Advanced form builder
Business$199/year
  • Solution templates
  • Calculations and Views
  • Data-driven applications
  • Payment and CRM integrations

Smartsurvey

$70/mo to start
BasicFree
  • Core question types
  • GDPR compliant
  • Export to Word
  • Basic surveys
Advanced$70/month
  • Advanced question types
  • Custom branding
  • Logic
  • Sentiment & text analysis
Growth$100/month
  • Multiple accounts
  • Dashboards
  • API & webhooks
  • Integrations
ScaleCustom
  • Thematic analysis
  • Auto-translate
  • SMS
  • White-labeling

Total cost of ownership factors

Free planFormidable Smartsurvey
Free trial to evaluateFormidable Smartsurvey
Transparent published pricingFormidable Smartsurvey
Public API (build vs. buy add-ons)Formidable Smartsurvey

Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.

Pros & Cons

Formidable Forms vs Smartsurvey: strengths and trade-offs

Formidable Forms

Pros

  • Free plan available
  • Lower starting price ($39/mo)
  • Broad integration ecosystem (6)
  • Compliance: GDPR
  • Public API available

Cons

    Smartsurvey

    Pros

    • Free plan available
    • Free trial offered
    • Compliance: GDPR, ISO 27001
    • Public API available

    Cons

    • Higher starting price ($70/mo)
    • Fewer native integrations than the alternative

    Buyer Fit

    Who should use Formidable Forms vs Smartsurvey?

    Startups

    Either

    Either keeps early-stage costs lowest with its entry tier.

    Small businesses

    Either

    Either offers the most accessible pricing for lean teams.

    Agencies

    Formidable Forms

    Formidable Forms connects to more tools for multi-client workflows.

    Enterprises

    Smartsurvey

    Smartsurvey leads on compliance and breadth for complex needs.

    Ecommerce

    Formidable Forms

    Formidable Forms integrates with more of the commerce stack.

    SaaS companies

    Smartsurvey

    Smartsurvey is the more developer- and automation-friendly choice.

    Integration overlap

    Shared integrations (2)

    SalesforceZapier

    Only in Formidable Forms (4)

    WordPressStripePayPalMailchimp

    Only in Smartsurvey (3)

    HubSpotPower BIMicrosoft Teams

    Keep Exploring

    Other alternatives worth considering

    Similar survey software products buyers compare alongside Formidable Forms and Smartsurvey.

    Ask SIA which solution fits your business

    SIA, Saaskart's AI buying assistant, weighs Formidable Forms and Smartsurvey against your team size, budget, integrations and compliance needs, then recommends the right fit and the questions to ask each vendor.

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    Formidable Forms vs Smartsurvey, Frequently Asked Questions

    What is the difference between Formidable Forms and Smartsurvey?

    Formidable Forms and Smartsurvey are both Survey Software solutions. Formidable Forms is rated 0.0/5 by 0 users, while Smartsurvey is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.

    Which is better, Formidable Forms or Smartsurvey?

    Based on user ratings, Formidable Forms scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.

    Which is cheaper, Formidable Forms or Smartsurvey?

    Formidable Forms is the more affordable option, starting at $39/month.

    Does Formidable Forms or Smartsurvey have a free plan?

    Formidable Forms offers a free plan. does not have a free tier but does offer a free trial.

    Can I switch from Formidable Forms to Smartsurvey?

    Switching between Formidable Forms and Smartsurvey is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.

    Who should use Formidable Forms vs Smartsurvey?

    Formidable Forms is best suited for teams that prioritise enterprise features. Smartsurvey works well for teams looking to start free and scale.

    Our Verdict

    The bottom line on Formidable Forms vs Smartsurvey

    Best Overall

    Either

    It's a tie balances user satisfaction and proven adoption.

    Best for Startups

    Either

    It's a tie has the friendliest entry point for new teams.

    Best for Enterprise

    Smartsurvey

    Smartsurvey leads on compliance and feature breadth.

    Best Value

    Either

    It's a tie delivers the lowest cost to get started.

    Best AI Features

    Either

    Comparable AI capabilities on both sides.

    Highest Rated

    Either

    Both earn equal user ratings.

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