BigMarker vs ON24: Which Webinar Software Is Better in 2026?
Compare pricing, features, integrations, verified reviews, AI capabilities, security, and customer satisfaction — side by side, with no marketing spin.
The Short Answer
BigMarker vs ON24, in 15 seconds
Choose BigMarker if…
- You want to trial before paying
Choose ON24 if…
- You have strict security & compliance needs
Head-to-Head Scorecard
How BigMarker and ON24 score
It's evenly matched — each leads on 1 of 9 measured dimensions.
- Even
Customer Rating
Average score from verified user reviews
BigMarkerNo reviewsON24No reviews - Even
Review Volume
Number of verified reviews — a proxy for adoption
BigMarker0ON240 - Even
Entry Pricing
Lowest published starting price (free plan = lowest)
BigMarkerCustomON24Custom - BigMarker
Free Access
Availability of a free plan and/or free trial
BigMarkerFree trialON24Paid only - Even
Integrations
Number of listed third-party integrations
BigMarker6ON246 - Even
Features
Number of listed product capabilities
BigMarker0ON240 - Even
AI Features
Capabilities mentioning AI, automation or ML
BigMarker—ON24— - ON24
Security & Compliance
Number of listed compliance certifications
BigMarker2ON243 - Even
Platforms & Deployment
Supported platforms and deployment options
BigMarker3ON243
Feature Comparison
BigMarker vs ON24 feature breakdown
Search or filter the full feature matrix — core features, AI, integrations, APIs, security and compliance.
BigMarker
ON24Pricing Comparison
BigMarker vs ON24 pricing
Entry pricing, plan tiers and the cost factors that shape total cost of ownership.
BigMarker
Custom to start- Lead capture
- Integrations
- Browser-based webinars
- Interactive polls and chat
- Advanced analytics
- Virtual summits and events
- Automated and evergreen webinars
- White-label options
ON24
Custom to start- Engagement analytics
- Branded experiences
- Polls, Q&A, and CTAs
- Interactive webinars
- AI analytics and content
- Dedicated support
- First-party data insights
- Content hubs and experiences
Total cost of ownership factors
Beyond list price, factor in implementation, training, add-ons and per-seat scaling when estimating total cost of ownership.
Pros & Cons
BigMarker vs ON24: strengths and trade-offs
BigMarker
Pros
- Free trial offered
- Compliance: SOC 2 Type II, GDPR
- Public API available
Cons
- No free plan
- Pricing is quote-based (less transparent)
ON24
Pros
- Compliance: SOC 2 Type II, ISO 27001, GDPR
- Public API available
Cons
- No free plan
- No free trial
- Pricing is quote-based (less transparent)
Buyer Fit
Who should use BigMarker vs ON24?
Startups
Either
Either keeps early-stage costs lowest with its entry tier.
Small businesses
Either
Either offers the most accessible pricing for lean teams.
Agencies
Either
Either connects to more tools for multi-client workflows.
Enterprises
ON24
ON24 leads on compliance and breadth for complex needs.
Ecommerce
Either
Either integrates with more of the commerce stack.
SaaS companies
Either
Either is the more developer- and automation-friendly choice.
Integration overlap
Shared integrations (4)
Only in BigMarker (2)
Only in ON24 (2)
Keep Exploring
Other alternatives worth considering
Similar webinar software products buyers compare alongside BigMarker and ON24.
Ask SIA which solution fits your business
SIA, Saaskart's AI buying assistant, weighs BigMarker and ON24 against your team size, budget, integrations and compliance needs — then recommends the right fit and the questions to ask each vendor.
Get a personalised recommendationBigMarker vs ON24 — Frequently Asked Questions
What is the difference between BigMarker and ON24?
BigMarker and ON24 are both Webinar Software solutions. BigMarker is rated 0.0/5 by 0 users, while ON24 is rated 0.0/5 by 0 users. The main differences lie in pricing, features, and target audience.
Which is better, BigMarker or ON24?
Based on user ratings, BigMarker scores higher at 0.0/5. The best choice depends on your team size, budget, and specific requirements.
Which is cheaper, BigMarker or ON24?
Both products have custom pricing. We recommend contacting both vendors for a quote tailored to your team size.
Does BigMarker or ON24 have a free plan?
Neither BigMarker nor ON24 currently offers a free plan, but BigMarker provides a free trial.
Can I switch from BigMarker to ON24?
Switching between BigMarker and ON24 is possible. Both support data export. Check integration compatibility and plan for data migration to minimise disruption to your team.
Who should use BigMarker vs ON24?
BigMarker is best suited for teams that prioritise enterprise features. ON24 works well for teams needing advanced capabilities.
Our Verdict
The bottom line on BigMarker vs ON24
Best Overall
Either
It's a tie balances user satisfaction and proven adoption.
Best for Startups
Either
It's a tie has the friendliest entry point for new teams.
Best for Enterprise
ON24
ON24 leads on compliance and feature breadth.
Best Value
Either
It's a tie delivers the lowest cost to get started.
Best AI Features
Either
Comparable AI capabilities on both sides.
Highest Rated
Either
Both earn equal user ratings.