Adzooma

What is Adzooma?

Adzooma is a cloud-based PPC management platform that helps advertisers optimize campaigns across Google Ads, Microsoft Advertising and Meta ads. It combines audits, optimization recommendations, budget tracking and reporting in one dashboard.

Key capabilities of Adzooma

• Campaign audits: finds wasted spend, ad disapprovals and broken tracking
• Optimization opportunities: recommendations on bidding, targeting and campaign structure
• Budget tracking: monitors spend across channels and flags overspend
• Automated alerts: 30 pre-built alerts for CPA, CPC and spend changes by email or Slack
• Specialized tools: Performance Max, Shopping, ad copy and audience expansion
• Unified reporting: dashboards for Google, Microsoft and Meta in one place

How Adzooma works

You connect ad accounts, and Adzooma scans them to surface opportunities and problems. You review and apply recommendations, and alerts notify you of changes in cost or performance. The Free plan runs on a monthly cadence, while Silver scans weekly and Gold scans daily.

Who uses Adzooma?

Digital marketing agencies, ecommerce brands, in-house marketers and freelancers.

Adzooma pricing

Free is $0 with unlimited ad accounts. Silver is $69 per month and Gold is $179 per month, with annual billing cutting 20% per third-party reports. A custom Enterprise tier is available on request.

Adzooma alternatives

Optmyzr is a paid PPC suite with deeper rules and scripts, Marpipe tests creative variations, and Foreplay is an ad inspiration library. Adzooma centers on account audits and optimization with a free tier.