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Platform to build, market, and sell online courses and communities
Thinkific is a course-creation platform that helps creators and businesses build, market, and sell online courses, memberships, and communities under their own brand. Known for giving creators control over their site and student experience, Thinkific offers a drag-and-drop course and site builder, flexible content (video, quizzes, assignments, downloads), and a branded storefront — so you own the relationship with your audience rather than renting space on a marketplace. It's a popular choice for knowledge entrepreneurs and companies productizing training.
Beyond course building, Thinkific supports the full monetization and engagement loop. Native payments handle one-time, subscription, and bundle purchases; communities and memberships build recurring engagement; and marketing tools — coupons, bundles, and integrations with email and analytics — help grow sales. Thinkific Plus serves larger organizations with SCORM, SSO, learning paths, multiple admins, and CRM integrations for corporate training, while an app store and API extend the platform. Recent additions include AI to speed course creation and Thinkific's broader creator-commerce tooling.
Thinkific serves course creators, coaches, and businesses (including corporate training via Plus). As of 2026 it no longer offers a free plan (a 30-day trial is available); paid plans (after a 2026 price increase) are roughly Basic around $54/month ($40 annually), Start around $109/month ($82 annually), Grow around $219/month ($164 annually), Expand around $499/month ($374 annually), and a custom Plus plan for enterprises. It competes with Teachable, Kajabi, LearnWorlds, and Podia, differentiating on branded course sites, community features, and a strong corporate-training (Plus) path.
Pricing Model
Subscription (per plan)
Starting Price
$40/mo
Free Options
Free trial
$40 billed annually ($54 monthly). Core course selling.
$82 billed annually ($109 monthly). Adds memberships.
$164 billed annually ($219 monthly). For scaling.
Custom-quoted for enterprises and corporate training.
| Feature | Basic | Start Popular | Grow | Plus |
|---|---|---|---|---|
| Unlimited courses | — | — | — | |
| Custom domain | — | — | — | |
| Coupons and discounts | — | — | — | |
| Email integrations | — | — | — | |
| Drag-and-drop builder | — | — | — | |
| Memberships and subscriptions | — | — | — | |
| Assignments | — | — | — | |
| Live lessons | — | — | — | |
| Advanced course building | — | — | — | |
| Priority support | — | — | — | |
| Bulk enrollment | — | — | — | |
| Advanced segmentation | — | — | — | |
| Groups | — | — | — | |
| API access | — | — | — | |
| More admin seats | — | — | — | |
| SCORM support | — | — | — | |
| Single sign-on (SSO) | — | — | — | |
| Learning paths | — | — | — | |
| Multiple admins | — | — | — | |
| CRM integrations | — | — | — |
Other
CRM
Marketing
Finance
Communication
Analytics
Missing an integration?
API Types
SDK Availability
Verify SDK availability in vendor's documentation.
Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Create, sell, and host online courses and digital products
Sell digital products, courses, and memberships as a creator
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