Storylane

Storylane is an interactive demo platform that lets go-to-market teams capture their product and turn it into guided, clickable demos for websites, sales, and onboarding. Instead of static screenshots or scheduled live demos, prospects explore a real product experience at their own pace, which shortens sales cycles and improves conversion.

The platform supports both screenshot-based and HTML demos, where the HTML editor lets teams edit captured screens, personalize content, and add interactive tooltips and branching. Demo analytics show how prospects engage, so sales and marketing can qualify leads and refine their demos, while embedding options put interactive tours on landing pages and in email.

Storylane uses per-seat pricing that does not charge by demo views or leads: Free with one demo, Starter at 40 dollars per seat per month annually, Growth at 500 dollars per month for five seats where the HTML editor lives, Premium at 1,200 dollars per month with SSO, Salesforce, and a dedicated CSM, and custom Enterprise. Aimed at product marketing, sales, and presales teams, it competes with Arcade, Navattic, Walnut, Supademo, and Reprise.