Shopflo

What is Shopflo?

Shopflo is a checkout and payments platform for ecommerce brands, mostly Indian D2C companies, designed to convert high-intent shoppers. It replaces the default checkout with a customizable one and adds a shared login network, cart, discounts and upsell tools.

Key features of Shopflo

• Checkout: The core product, a customizable checkout built to raise conversion.
• Identity: A shared login network where a shopper logged in to one Shopflo brand is logged in to others.
• Payments controls: Prepaid incentives and cash on delivery controls.
• Cart: A customizable cart.
• Discount engine: Coupon and discount strategies.
• Upsell: Offers at checkout or after purchase.
• Analytics: A dashboard of checkout metrics.

How Shopflo works

A brand installs Shopflo on its store and styles the checkout with the Elements UI suite. Returning shoppers sign in through the shared network, see prepaid incentives and discounts, and can take upsell offers. The analytics dashboard shows where shoppers drop off.

Who uses Shopflo?

The vendor reports 500+ brands trust Shopflo and 1,800+ are powered daily, with named customers including Sleepy Owl, Vahdam, Traya, Nestasia and The Sleep Company. The vendor reports results such as 27.2% higher conversion and a 41% higher prepaid share across brands; these are vendor claims.

Shopflo pricing

Shopflo does not publish pricing; plans are quoted by the vendor. The vendor says brands can go live in less than a week.

Shopflo integrations

The vendor says Shopflo fits an ecommerce stack and shows a logo grid of popular tools, with a separate integrations page. It has announced a partnership with Pine Labs for payments.

Shopflo alternatives

GoKwik is a checkout and RTO reduction platform for Indian D2C brands and is the closest rival. Fynd and Dukaan are broader commerce platforms that include storefronts rather than a checkout layer. Zoko and Bikayi focus on WhatsApp commerce.