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Embedded analytics and dashboards for SaaS products
Luzmo (formerly Cumul.io) is an embedded analytics platform built for software companies that want to put interactive dashboards, charts, and reports inside their own SaaS product — so their customers can explore data without leaving the app. Rather than a standalone BI tool for internal analysts, Luzmo is designed for developers and product teams to embed white-labeled analytics quickly, with a low-code dashboard builder, APIs and SDKs, and multi-tenant security so each customer sees only their own data. Its focus on fast time-to-market for in-product analytics differentiates it from general BI platforms.
The platform is purpose-built for embedding at scale. A drag-and-drop editor and rich chart library let teams build dashboards without heavy engineering; embedding SDKs, theming, and white-labeling make analytics feel native to the host app; and secure, multi-tenant data access ensures each end user sees the right, isolated data. Luzmo connects to databases and warehouses, supports AI-assisted dashboarding and (via Luzmo IQ) conversational, AI-driven analytics, and prices by monthly active users rather than per seat — keeping costs predictable as an embedded product scales. It targets SaaS teams that would otherwise build customer-facing analytics from scratch.
Luzmo serves SaaS companies and product teams that need to embed customer-facing analytics. Pricing is based on monthly active viewers (MAUs), not per seat, and starts around $995/month (annual) for a Basic plan (roughly 100 monthly active viewers, one designer, unlimited dashboards), scaling to Pro around $2,050/month and Elite around $3,100/month, with Flex, Luzmo IQ, and Enterprise tiers custom-quoted; a free trial is available. It competes with Sisense, Explo, ThoughtSpot Embedded, and Holistics, differentiating on fast, white-labeled embedded analytics with MAU-based pricing.
Pricing Model
Subscription (MAU-based)
Starting Price
$995/mo
Free Options
Free trial
From ~$995/month (annual). ~100 monthly active viewers.
From ~$2,050/month. Higher MAUs and features.
From ~$3,100/month. Advanced embedded needs.
Custom (Flex, IQ, Enterprise) for scale and compliance.
| Feature | Basic Popular | Pro | Elite | Enterprise |
|---|---|---|---|---|
| 100 monthly active viewers | — | — | — | |
| 1 designer | — | — | — | |
| Unlimited dashboards | — | — | — | |
| White-labeling | — | — | — | |
| Embedding SDKs | — | — | — | |
| More viewers | — | — | — | |
| Advanced analytics | — | — | — | |
| AI-assisted dashboarding | — | — | — | |
| More designers | — | — | — | |
| Priority support | — | — | — | |
| Higher MAUs | — | — | — | |
| Advanced white-labeling | — | — | — | |
| Conversational analytics (IQ) | — | — | — | |
| Advanced security | — | — | — | |
| SLA | — | — | — | |
| Custom MAU volume | — | — | — | |
| Dedicated infrastructure | — | — | — | |
| Advanced compliance | — | — | — | |
| Dedicated support | — | — | — | |
| Custom scope | — | — | — |
Other
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API Types
SDK Availability
Verify SDK availability in vendor's documentation.
Developer Features
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Compliance Standards
SOC 2 Type II
EnterpriseISO 27001
EnterpriseGDPR Compliant
GlobalHIPAA
HealthcarePCI DSS
FinanceCCPA
PrivacyFedRAMP
GovernmentCSA STAR
CloudDeployment & Data
Data Residency Options
Verify with vendor for your specific region requirements.
Open-source business intelligence anyone on your team can use.
Collaborative analytics combining SQL, Python, R, and BI
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