Feefo

What is Feefo?

Feefo is a customer reviews and feedback platform for retailers and service businesses that collects verified reviews, displays them on websites and syndicates them to channels such as Google. It also provides analytics on sentiment and product performance.

Key features of Feefo

• Product and service reviews: invitations to collect verified reviews after a purchase.
• Display tools: show reviews on your website to build trust and conversion.
• Syndication: pushes reviews to Google.
• Analytics: Tag Analytics and Product Sentiment Analysis with AI-powered recommendations.
• WhatsApp and Feefo Social: additional channels for collecting and sharing reviews.
• AI search visibility: use verified reviews to improve visibility in AI search.

How Feefo works

After a transaction, Feefo invites the customer to leave a review, verifies it against the purchase, and publishes it. Reviews flow to your site and to Google, and analytics highlight trends.

Who uses Feefo?

Feefo is used by retailers and service businesses that want trusted reviews to support conversion and search visibility.

Feefo pricing

Feefo does not list prices on its homepage; plans are on its pricing page and through the sales team.

Feefo integrations

The vendor links to an All Integrations page and supports pushing reviews to Google, without naming other integrations on its homepage.

Feefo alternatives

Bazaarvoice is an enterprise reviews and user-generated content platform. Trusted Shops combines reviews with buyer protection, strong in Europe. Boast is a customer feedback and review software for small businesses.