Company Overview

About Smartly

Smartly Details

Founded

2013

Revenue

$150M

Funding

$23M

Team Size

840

What SIA Thinks

Smartly is a software platform designed specifically to help businesses manage their marketing efforts across various digital channels with ease. For companies looking to streamline the way they handle online advertising and social media campaigns, Smartly offers a user-friendly solution that saves time and reduces hassle for marketing teams.

One of the key benefits of Smartly is its ability to automate routine tasks. This means you can set campaigns on autopilot after initial setup and focus on other important aspects of your marketing strategy. The platform helps manage ads on major social media sites like Facebook, Instagram, and Twitter, making it easier to coordinate your efforts and ensure consistent messaging across different channels.

Another major advantage of Smartly is its analytics and reporting features. The software pulls in data from your various campaigns and presents it in a straightforward manner. This makes it easier for businesses to track performance, understand what’s working, and make informed decisions moving forward.

Smartly also offers collaborative tools that allow marketing teams to work together more effectively. You can share campaign plans, brainstorm creative ideas, and even get approvals from managers, all within the platform. This helps reduce misunderstandings and keeps everyone on the same page.

Moreover, Smartly's interface is designed to be intuitive. Even for those who aren't tech-savvy, navigating through the software is simple, which means you spend less time figuring out how to use it and more time achieving your marketing goals.

Whether you’re a small business or a large corporation, Smartly scales to meet your needs. It’s a flexible tool that can adapt as your business grows and your marketing efforts evolve.

In summary, Smartly aims to simplify digital marketing, providing a comprehensive yet easy-to-use platform for managing and optimizing your online advertising campaigns.

Pros and Cons

Pros

  • Customizable options
  • Comprehensive metrics
  • User-friendly interface
  • Time-saving features
  • Affordable pricing

Cons

  • Limited support
  • Learning curve
  • Feature overload
  • Occasional bugs
  • Subscription fees

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