Company Overview

About Oktopost

Oktopost Details

Founded

2013

Revenue

$13M

Funding

$21M

Team Size

110

What SIA Thinks

Oktopost is a social media management platform designed specifically for B2B companies. It helps businesses streamline their social media marketing efforts, making it easier to manage and measure the impact of their social activities. The key aim of Oktopost is to provide tools that can help you observe real results from your social media efforts, be it managing multiple accounts or tracking how your campaigns are doing.

At its core, Oktopost simplifies the process of scheduling and posting content across different social media channels. This means you can plan out your social posts in advance and ensure consistent messaging without needing to log into each social platform individually. It also offers a content library that lets you store, organize, and reuse content, ensuring you have everything ready to go when planning your campaigns.

Monitoring performance is also made straightforward with Oktopost. You get access to detailed analytics that show how your social media posts are performing in terms of engagement, clicks, and conversions. This data can help you fine-tune your strategy and make informed decisions on what types of content work best for your audience.

Another notable feature of Oktopost is its integration capabilities. It can seamlessly connect with various CRM systems, marketing automation tools, and other business software, ensuring your social media activities are aligned with your overall marketing and sales strategies.

Additionally, Oktopost comes with employee advocacy tools that can boost your reach by encouraging your employees to share approved company content on their personal social networks. This increases your brand's exposure and credibility, as well as engages more audiences.

In short, for B2B companies looking to enhance their social media presence without the hassle of dealing with multiple tools and platforms, Oktopost offers a consolidated, user-friendly solution that tracks and boosts your efforts effectively.

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