Company Overview

About Exact Data

Exact Data Details

Founded

2001

Revenue

$20M

Team Size

110

What SIA Thinks

Exact Data is designed to be the helping hand businesses need when managing customer information and marketing campaigns. It’s software crafted to streamline how companies collect, organize, and utilize their data. If you're looking for a way to better understand your customer base, Exact Data offers a practical solution.

This tool can assist in segmenting customer data, making it easier to reach the right audience with targeted marketing efforts. By categorizing customers based on specific criteria, you can tailor your messages to meet their needs more effectively. This means you spend less time guessing who your customers are and more time engaging with them meaningfully.

With Exact Data, you're not just collecting information; you’re turning it into usable insights. This software provides data-driven recommendations to enhance marketing strategies and customer interactions. It incorporates features that enable you to execute campaigns directly through its platform, helping you streamline your processes and reduce unnecessary steps.

By integrating Exact Data into your day-to-day operations, you can expect a more organized approach to handling customer information. Whether it’s for an email marketing campaign, a loyalty program, or just better understanding your market, this software helps make the process simpler and more effective.

The aim is to provide a user-friendly experience, so you don’t have to be a tech expert to navigate its features. Exact Data is designed to be straightforward and supportive, making complex data management tasks more accessible to everyone in your business. If improving customer interaction and marketing efficiency is a goal for your business, Exact Data offers a solid foundation to build upon.

Metrics History

7/22 - 4/24

Trending up by 5.2% this month
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Pros and Cons

Pros

  • Scalable options
  • Time-saving features
  • Customizable reports
  • User-friendly design
  • Accurate insights
  • High accuracy
  • Detailed segments
  • Variety sources
  • Customizable data
  • Targeted lists

Cons

  • Complex setup
  • Data privacy concerns
  • Maintenance required
  • High upfront cost
  • Limited integration
  • Limited support
  • Complex interface
  • Outdated info
  • Privacy concerns
  • High cost

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