Covered Press

Covered Press is a handy tool designed to make public relations work easier and more efficient. Targeted at PR professionals, agencies, and businesses, this software helps you keep track of all your media coverage in one place. Think of it as a digital hub where you can organize, monitor, and analyze your PR efforts without the usual hassle.

This platform is really user-friendly. You don’t need to be a tech expert to get started. Once you log in, you'll quickly find your way to features like media tracking and coverage reporting. Covered Press gathers all mentions of your brand from different sources and compiles them into neat reports that you can share with your team or clients.

One of the standout features is its ability to automate these tasks. Instead of manually searching for mentions across the web, Covered Press does that legwork for you. It saves time and allows you to focus on more strategic parts of your job. Plus, you don’t have to worry about missing any mentions; the software scans various media channels to ensure you’re always in the loop.

The software also includes customizable metrics. You can tailor reports to show the data that matters most to you, whether that's sentiment analysis, reach, or engagement. This makes it easier to convey the impact of your PR campaigns to stakeholders.

Another bonus is the collaborative tools. Team members can work together within the platform, adding notes and updates so everyone stays informed. This can streamline the workflow, reducing the clutter of endless email threads and meetings.

In a nutshell, Covered Press aims to simplify the life of anyone involved in public relations by offering an all-in-one solution to manage and measure your media presence effectively.