Company Overview

About Convert

Convert Details

Founded

2008

Revenue

$6.7M

Funding

$400K

Team Size

3

What SIA Thinks

Convert is an intuitive software platform designed to simplify your A/B testing strategies, making it easier for your teams to improve website performance based on real-time data. The software focuses on helping digital marketers, product managers, and UX designers run experiments that can directly impact user engagement, retention, and conversions.

By providing a user-friendly interface, Convert allows you to create, manage, and analyze A/B tests without needing any coding skills. You can test different versions of your web pages to see which one performs better in terms of user interactions. This can help you make data-driven decisions that can enhance the user experience and ultimately boost your online sales or user activity.

Convert comes with built-in features such as visual editors, pre-made templates, and audience segmentation. These tools allow you to customize tests according to your specific needs, track the performance of multiple user segments, and understand how different groups respond to various elements on your site. The software also integrates smoothly with various analytics tools and marketing platforms, making it easier to gather all relevant data in one place.

With Convert, you’re not just running experiments; you’re learning from them. The software provides clear and concise reports, showing you which variations are winning and why. This detailed but accessible reporting helps your team quickly identify what works and what doesn’t, so you can iterate and improve continuously.

One of the main benefits of using Convert is that it enables you to start small, with minimal risk, and then scale your testing efforts as you see results. Whether you’re a small business owner looking to optimize a single landing page or a large enterprise aiming to fine-tune every aspect of your digital experience, Convert offers a flexible and efficient solution to meet your A/B testing needs.

Pros and Cons

Pros

  • Affordable pricing
  • User-friendly
  • Cost effective
  • Time-saving features
  • Scalable options
  • Affordable pricing
  • Time-saving features
  • Flexible options
  • Good support
  • User-friendly interface

Cons

  • Subscription costs
  • Limited customization
  • Requires internet
  • Customer support delays
  • Basic analytics
  • Integration issues
  • Limited features
  • Occasional bugs
  • Steep learning curve
  • Basic reporting

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