Company Overview

About CARTO

CARTO Details

Founded

2012

Revenue

$22M

Funding

$99M

Team Size

300

What SIA Thinks

CARTO is a platform designed to help organizations leverage location data for better decision-making. By transforming raw data into informative maps, CARTO simplifies complex geospatial analysis. Whether you're looking to understand your customer base, optimize logistics, or plan new retail locations, CARTO makes it easy to see patterns and insights that are often hidden in traditional spreadsheets and reports.

The platform is user-friendly, allowing you to drag and drop your data, apply filters, and customize your maps without a need for advanced technical skills. It integrates well with various data sources and analytic tools you may already be using, making it a flexible addition to your existing workflows.

CARTO's approach focuses on making spatial analysis accessible to everyone in your organization, not just data scientists. With interactive maps and dashboards, team members from different departments can easily visualize and share insights, facilitating collaboration and informed decision-making.

Another advantage of using CARTO is its ability to handle large datasets efficiently. Whether you're working with demographic information, sales data, or any other type of location-based data, the platform can process it quickly to deliver useful visualizations and analyses.

In summary, CARTO helps companies turn location data into actionable insights through an easy-to-use platform. Its tools and integrations support better planning, strategic decisions, and operational improvements across various industries.

Metrics History

8/22 - 5/24

Trending up by 5.2% this month
Showing teamSize history

Pros and Cons

Pros

  • Good support
  • User-friendly interface
  • Data sharing options
  • Visual data mapping
  • Time-saving features
  • Customizable maps
  • Easy to use
  • Custom maps
  • Data visualization
  • Spatial analysis

Cons

  • Limited free version
  • Requires internet
  • Data privacy concerns
  • Subscription needed
  • Complex for beginners
  • Pricey plans
  • Learning curve
  • Performance issues
  • Complex setup
  • Limited features

Reviews

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