Company Overview

About Brand24

Brand24 Details

Founded

2010

Revenue

$24M

Funding

$343K

Team Size

110

What SIA Thinks

Brand24 is a user-friendly tool designed for businesses and individuals looking to keep a finger on the pulse of what's being said about them online. Whether you're a startup, a small business, or a larger company, Brand24 helps you stay on top of conversations that matter to your brand. This software keeps track of mentions across social media, blogs, news sites, and other online platforms, making it easy for you to see how your brand is being talked about and perceived.

With Brand24, you can monitor keywords related to your business, products, or competitors. It's like having a friendly assistant who keeps you updated on important online chatter. You can easily access reports and summaries that show you where and how often certain words are mentioned, as well as the general sentiment behind those mentions—whether the talk is positive, negative, or neutral.

One of the great things about Brand24 is how it helps you react quickly. If something urgent comes up, like a customer complaint or a sudden surge in interest, Brand24 alerts you in real-time so you can address the issue or seize the opportunity right away. This real-time monitoring is essential for maintaining a good reputation and staying ahead in your market.

It also helps you understand your audience better. By examining the conversations happening around your brand, you can gain insights into what your audience likes, dislikes, and expects from you, which can guide your marketing and product development efforts.

Overall, Brand24 offers an accessible way to keep track of your brand’s online presence. It helps you understand how people view you, gives you actionable insights, and allows you to respond promptly to both challenges and opportunities. It's straightforward, intuitive, and an asset for anyone looking to manage their brand reputation effectively.

Metrics History

7/22 - 4/24

Trending up by 5.2% this month
Showing teamSize history

Pros and Cons

Pros

  • User-friendly interface
  • Real-time alerts
  • Easy monitoring
  • Comprehensive reports
  • Social media tracking
  • Real-time updates
  • Versatile tracking
  • Competitive insights
  • User-friendly
  • Social listening

Cons

  • Steep learning curve
  • Limited customizability
  • Limited integrations
  • Potentially costly
  • Data accuracy issues
  • Basic reports
  • Learning curve
  • Data delays
  • Pricey plans
  • Limited integrations

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