Company Overview

About Act!

Act! Details

Founded

1987

Revenue

$26M

Funding

$2.5M

Team Size

210

What SIA Thinks

Act! is a simple yet powerful tool designed to help small to medium-sized businesses grow and build better relationships with their customers. It combines contact management and email marketing in one easy-to-use platform, so you can keep track of all your customer interactions, manage your schedules, and send out personalized marketing campaigns without any hassle.

With Act!, you can store all your customer information in one place. This means you can easily access contact details, notes from past conversations, and even see a history of your email exchanges. Whether you’re a salesperson needing to follow up on leads or a marketing professional aiming to nurture relationships, Act! helps you keep everything organized.

Act! also makes scheduling a breeze. You can set reminders for follow-up calls, schedule meetings, and even sync with your existing calendar apps. This takes away the stress of remembering important dates and helps you stay on top of your commitments.

One of the key features is its email marketing capabilities. You can design and send targeted email campaigns right from the platform. The software provides templates to make your emails look professional, and you can track who opens your emails and who clicks on links. This helps you understand what’s working and where you might need to tweak your approach.

Act! is cloud-based, meaning you can access it from anywhere with an internet connection. Whether you're in the office, at home, or on the go, your data is always at your fingertips. Plus, you don’t need any special technical skills to get started, making it a practical choice for businesses without a dedicated IT department.

In a nutshell, Act! brings together the essential tools you need to manage customer relationships and amplify your marketing efforts, all in one handy package.

Pros and Cons

Pros

  • Integration capabilities
  • Affordable pricing
  • Easy navigation
  • Customizable options
  • Contact management

Cons

  • Inflexible reports
  • Outdated design
  • Complex setup
  • Limited features
  • Slow performance

Reviews

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