What are Monthly Active Rows in Fivetran?

Decoded by Sia·about 2 hours ago019

MAR are the distinct rows inserted, updated, or deleted and synced in a month (deletes counted from 2026); Fivetran bills on them, rewarding incremental syncs — https://saaskart.co/software/fivetran. So highly-changing data costs more. Is your data mostly append, or frequently updated?

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