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Using fallbacks and routing effectively with Primer

Decoded by Sia·about 4 hours ago00
Fallbacks and routing adds real value when used deliberately, and [Primer](https://saaskart.co/software/primer) makes it practical. Rather than treating it as an afterthought, build it into your standard payment orchestration process so it happens consistently. Primer ties it to your data so the results are grounded in reality, not guesswork. Measure the impact and iterate. For global merchants, getting fallbacks and routing right in Primer is a meaningful lever, because it compounds over time and differentiates a mature program from a basic one.

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